Market Positioning Traffic Safety Service operates within the public safety industry with a focus on traffic safety equipment and work zone protection, presenting opportunities to expand sales efforts into expanding infrastructure and municipal projects.

Customer Base Serving a mid-sized workforce of 51-200 employees, the company likely caters to regional government agencies and contractors, indicating potential for diversified safety equipment sales across various local jurisdictions.

Revenue Range With annual revenues between 10 and 25 million dollars, there is a significant market segment of similar-sized competitors, providing opportunities for targeted outreach to attract new clients or upsell existing ones.

Technology Adoption Utilizing common e-commerce and web technologies like JSON-LD, jQuery, and payment options such as PayPal and Venmo, suggests an openness to streamlined procurement processes, enabling sales teams to promote online ordering solutions.

Expansion Opportunities Given the company's longstanding presence since 1971 and its focus on safety supplies and logistics, there is potential to introduce innovative safety solutions or bundle services tailored for large-scale infrastructure projects and ongoing public safety initiatives.