Innovative Light Sensitivity Test Transitions Optical's new Light Sensitivity Test presents a sales opportunity to engage consumers in conversations with eyecare professionals, offering a unique way to understand and manage light sensitivity.

Partnership with Universities Collaborating with educational institutions like Texas Woman's University opens up sales avenues for Transitions Optical through programs like the Transition Academy, providing opportunities to cater to a growing customer base transitioning into independent living.

Diverse Community Partnerships By partnering with organizations like Black EyeCare Perspective and engaging in initiatives such as the HBCU Light Intelligent Tour, Transitions Optical can leverage these collaborations as sales channels to reach diverse audiences and drive product awareness.

Trends Report Launch The release of the trends report by Transitions Optical provides sales teams with valuable insights into industry trends, creating opportunities to position products effectively and tailor sales strategies to meet evolving customer needs in 2023.

Expanded Back-to-School Resources Transitions Optical's updated back-to-school resources offer a sales opportunity to showcase the benefits of Transitions® lenses for kids, enabling sales representatives to target a specific market segment and promote the advantages of using these lenses for educational settings.