Trax Retail Email Format

IT Services and IT ConsultingMassachusetts, United States501-1000 Employees

Trax Retail operates in IT services and IT consulting, offering an AI-driven platform that connects brands, retailers, and shoppers. The platform blends shelf monitoring, analytics, merchandising, activation, and shopper engagement to provide real-time data and signals that inform retail execution and consumer interactions. Its client base includes leading consumer packaged goods companies and major retailers worldwide, with 30 of the world's top 50 CPGs using Trax at scale. Headquartered in Boston, Massachusetts, the company maintains a global footprint with hubs in the United States, Singapore, France, Hungary, China, Mexico, Japan, Brazil, and Israel, serving customers in more than 80 countries. In 2025, Trax announced the launch of AR-powered On-Device IR, a real-time solution for assessing shelf conditions.

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