Insights

Brand Identity and Values Trek Light Gear emphasizes a strong brand identity centered around happiness, kindness, and environmental sustainability, which resonates with consumers seeking meaningful and socially conscious products. Sales efforts can be tailored to highlight these core values to attract customers who prioritize brands with a purpose.

Product Diversification The company’s expanding product line from blankets to apparel, home décor, and lifestyle accessories presents multiple cross-selling opportunities. Focusing on bundling products or promoting lifestyle collections can increase average order value and customer loyalty.

Strategic Partnerships Collaborations like the Upslope Brewing partnership for custom gear demonstrate a potential avenue for co-branding and limited edition offerings. Developing new partnerships across outdoor, lifestyle, and wellness brands could open new sales channels and broaden market reach.

Digital Engagement Utilizing a tech stack that includes Google Ads, Mailchimp, and Shop Pay indicates an emphasis on digital marketing and direct sales channels. Investing further in digital advertising and email campaigns can drive targeted traffic and increase conversions among outdoor and lifestyle enthusiasts.

Growth Potential With revenue estimated between one and ten million dollars and a focus on community-driven, feel-good products, there is significant opportunity to scale sales through targeted marketing towards eco-conscious and experience-oriented demographics, both locally and online.

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Trek Light Tech Stack

Trek Light uses 8 technology products and services including Cloudflare, Shopify, Re:amaze, and more. Explore Trek Light's tech stack below.

  • Cloudflare
    Content Management System
  • Shopify
    E-commerce
  • Re:amaze
    Live Chat
  • Envoy
    Load Balancers
  • Leaflet
    Maps
  • PayPal
    Payment Processing
  • HSTS
    Security
  • Google Tag Manager
    Tag Management

Trek Light's Email Address Formats

Trek Light uses at least 1 format(s):
Trek Light Email FormatsExamplePercentage
Last@treklightgear.comDoe@treklightgear.com
33%
First@treklightgear.comJohn@treklightgear.com
27%
FirstLas@treklightgear.comJohnDoe@treklightgear.com
7%
Last@treklightgear.comDoe@treklightgear.com
33%

Frequently Asked Questions

Where is Trek Light's headquarters located?

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Trek Light's main headquarters is located at Lafayette, Colorado 80026 United States. The company has employees across 1 continents, including North America.

What is Trek Light's phone number?

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You can contact Trek Light's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Trek Light's official website and social media links?

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Trek Light's official website is treklightgear.com and has social profiles on LinkedIn.

What is Trek Light's SIC code NAICS code?

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Trek Light's SIC code is 5941 - Sporting Goods Stores and Bicycle Shops NAICS code is 44-45 - Retail Trade.

How many employees does Trek Light have currently?

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As of February 2026, Trek Light has approximately 4 employees across 1 continents, including North America. Key team members include Founder, Ceo: S. H.Director Of Happiness: H. H.Manager: J. D.. Explore Trek Light's employee directory with LeadIQ.

What industry does Trek Light belong to?

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Trek Light operates in the Retail industry.

What technology does Trek Light use?

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Trek Light's tech stack includes CloudflareShopifyRe:amazeEnvoyLeafletPayPalHSTSGoogle Tag Manager.

What is Trek Light's email format?

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Trek Light's email format typically follows the pattern of Last@treklightgear.com. Find more Trek Light email formats with LeadIQ.

When was Trek Light founded?

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Trek Light was founded in 2003.

Trek Light

RetailColorado, United States2-10 Employees

Trek Light is the husband and wife team of Seth & Heather Haber (along with a small but mighty kaleidoscope of support, partners, and suppliers that make it all possible!).

Founded by Seth in 2003 in Boulder, Colorado, Trek Light began with a simple mission: to build a business with heart.

A business that would be centered on happiness, a business that would give back with every sale, and one that would inspire its customers to share that happiness with others.

Or, in seven words: Feel Good. Do Good. Pass It On.

Seth & Heather met by chance in 2013 while waiting for a taxi in Boulder (how awesome is that?!). The sparks flew, phone numbers were exchanged, and the rest is history.

Almost immediately, Heather began bringing her own giant heart and style to help Trek Light expand and grow into the vibrant lifestyle brand it is today.

Together, Heather & Seth were driven to keep building and reimagining Trek Light as a brand that wouldn’t be defined by a single product or industry - but by the happiness it brings you, the community it builds, and the good it accomplishes.

Today, two decades in, our mission continues stronger than ever.

Our product line continues to expand - from our bestselling throw blankets to apparel, home décor, and lifestyle accessories.

Through it all, our products share a common heart and soul:

Spreading happiness and promoting kindness. Giving back to the planet. Sharing the joy of adventure - whether you find it in travel, live music, or your own backyard. Encouraging us to spend more time outdoors and to live with gratitude. And enabling all of us to capture those memories and feelings we find in those moments - and bring them back home with us when we need them most.

Thanks for being part of our story.
Thanks for supporting a business with heart.
And thanks for being you.

Seth & Heather
Trek Light

Section iconCompany Overview

Headquarters
Lafayette, Colorado 80026 United States
Phone number
SIC Code
5941 - Sporting Goods Stores and Bicycle Shops
NAICS Code
44-45 - Retail Trade
Founded
2003
Employees
2-10

Section iconFunding & Financials

  • $1M$10M

    Trek Light's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Trek Light's revenue is estimated to be in the range of $1M$10M

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