Insights

Strong Brand Portfolio The Richards Group boasts an impressive portfolio of iconic brands such as Chick-fil-A, The Home Depot, and Motel 6, indicating a robust client base and potential for expansion into similar sectors seeking high-quality advertising services.

Recent Leadership Changes The appointment of Pete Lempert as CEO in March 2025 signals a strategic shift and potential for new growth initiatives, presenting opportunities for tailored service offerings aligned with the agency’s evolving vision.

Diversity and Inclusion Focus The agency’s commitment to fostering diverse thinking and inclusive hiring practices positions it favorably for clients prioritizing corporate social responsibility, opening avenues for partnerships emphasizing social impact advertising campaigns.

Tech-Driven Capabilities With a technology stack including Optimizely, Salesforce, and The Trade Desk, TRG demonstrates a strong digital and data-driven approach, indicating opportunities to leverage advanced marketing solutions for their clients' innovative campaigns.

Revenue Potential Generating between 500 million to 1 billion dollars in revenue with a nearly 50-year track record of award-winning work, TRG represents a significant market opportunity for premium advertising and marketing technology solutions aimed at high-value agency partnerships.

Similar companies to TRG

TRG Tech Stack

TRG uses 8 technology products and services including Instagram, Google Docs, Atlassian Jira, and more. Explore TRG's tech stack below.

Instagram
Advertising
Google Docs
Documentation Tools
Atlassian Jira
Issue Trackers
Microsoft
Miscellaneous
Keynote
Performance
C#
Programming Languages
Google
Search Engines
Nginx
Web Servers

Media & News

TRG's Email Address Formats

TRG uses at least 3 format(s):

TRG Email Formats	Example	Percentage
First_Last@richards.com	John_Doe@richards.com	89%
Last@richards.com	Doe@richards.com	7%
First@richards.com	John@richards.com	3%
FLast@richards.com	JDoe@richards.com	1%
FLast@therichardsgrp.com	JDoe@therichardsgrp.com	77%
First.Last@therichardsgrp.com	John.Doe@therichardsgrp.com	16%
F-Last@therichardsgrp.com	J-Doe@therichardsgrp.com	5%
LFirst@therichardsgrp.com	DJohn@therichardsgrp.com	2%
First.Last@trg.agency	John.Doe@trg.agency	87%
FLast@trg.agency	JDoe@trg.agency	13%

Frequently Asked Questions

Where is TRG's headquarters located?

TRG's main headquarters is located at 2700 Commerce Street 100a Dallas, Texas 75226 United States. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is TRG's phone number?

You can contact TRG's main corporate office by phone at

+1-214-891-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is TRG's stock symbol?

TRG is a publicly traded company; the company's stock symbol is TRGP.

What is TRG's official website and social media links?

TRG's official website is trg.agency and has social profiles on LinkedIn.

What is TRG's SIC code NAICS code?

TRG's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does TRG have currently?

As of June 2026, TRG has approximately 679 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: P. L.Ceo: T. R.Chief Executive Officer: B. R.. Explore TRG's employee directory with LeadIQ.

What industry does TRG belong to?

TRG operates in the Advertising Services industry.

What technology does TRG use?

TRG's tech stack includes InstagramGoogle DocsAtlassian JiraMicrosoftKeynoteC#GoogleNginx.

What is TRG's email format?

TRG's email format typically follows the pattern of First_Last@richards.com. Find more TRG email formats with LeadIQ.

When was TRG founded?

TRG was founded in 1976.

TRG

Q: What is TRG's official website and social media links?

TRG's official website is trg.agency. TRG has social profiles on LinkedIn.

Q: How many employees does TRG have currently?

TRG has approximately 679 employees.

Q: What technology does TRG use?

TRG's tech stack includes Amazon Web Services, JSON-LD, Power BI, MediaMath, Adobe Photoshop.

Q: What is TRG's NAICS code?

TRG's NAICS code is 541613 (Marketing Consulting Services).

Advertising ServicesTexas, United States501-1000 Employees

TRG is an independent advertising services agency headquartered in Dallas, Texas. With a history spanning nearly five decades, the firm focuses on crafting ideas that capture attention and endure, combining human insight, high-impact media, and expressive creativity to make campaigns memorable. Its client roster spans notable brands across various sectors, including Chick-fil-A, The Home Depot, Ram, Schwab, Love’s Travel Stops, World’s Best Cat Litter, and Crazy Water. The agency describes its operating approach as prioritizing attention to clients, culture, communities, and colleagues, shaping how it listens, collaborates, challenges, and delivers. Overall, TRG highlights results and respect as core elements of its work, seeking enduring partnerships and durable brand stories.