Growing Niche Audience Troll and Toad serves a specialized market of hobby gamers and collectors, which presents opportunities to cross-sell related accessories, exclusive game releases, and premium supplies to an engaged and loyal customer base.

E-commerce Expansion With a strong online presence supported by platforms like Google Analytics and Laravel, the company is well-positioned to enhance digital marketing efforts, introduce targeted promotions, and expand their customer reach through personalized online experiences.

Tournament Engagement Hosting gaming tournaments indicates a vibrant community aspect, providing avenues for selling event-related merchandise, sponsorships, and exclusive tournament collectibles to increase revenue streams.

Market Competitiveness Competing with similar firms like Star City Games and ChannelFireball suggests opportunities to differentiate via exclusive product lines, loyalty programs, or bundling services to attract and retain customers.

Potential for Tech Innovation Utilizing their tech stack, Troll and Toad can implement advanced e-commerce features such as live inventory updates, customer personalization, or augmented reality previews to boost sales and improve customer engagement.