Insights

ESG focused Tru Earth's plastic free packaging, water activated ultra concentrated cleaners, and broad social impact make it attractive to ESG focused retailers and distributors. The company is a certified B Corp with global reach and active community initiatives that resonate with sustainability minded shoppers.

US retail push With a fast growing US retail footprint and multi country manufacturing, Tru Earth offers opportunities for distribution partnerships, exclusive SKUs, and private label programs in the United States, lowering entry barriers for new markets.

Strategic partnerships Active NGO and charity collaborations such as Daily Bread, Scouts fundraising, and environmental initiatives create co marketing opportunities and CSR led sales opportunities with retailers and corporate sponsors seeking purpose driven campaigns.

Credibility signals Being a Certified B Corporation and NEXTY Awards finalist provides third party validation that can help close deals with ESG focused buyers and retailers looking for trusted brands with integrity and innovation.

Product agility A broad product line across laundry strips, fabric enhancers, dish detergents, toilet and multi surface cleaners, produced in four countries, opens doors for private label manufacturing, white label partnerships, and serving hospitality and facilities management channels.

Tru Earth Tech Stack

Tru Earth uses 8 technology products and services including Google Ads, Apple iCloud Mail, Postscript, and more. Explore Tru Earth's tech stack below.

  • Google Ads
    Advertising
  • Apple iCloud Mail
    Email
  • Postscript
    Marketing Automation
  • Bazaarvoice Reviews
    Online Review Management
  • Google Pay
    Payment Processing
  • Priority Hints
    Performance
  • Nginx
    Web Servers
  • Max Mega Menu
    Widgets

Media & News

Tru Earth's Email Address Formats

Tru Earth uses at least 1 format(s):
Tru Earth Email FormatsExamplePercentage
First@tru.earthJohn@tru.earth
95%
First.Last@tru.earthJohn.Doe@tru.earth
3%
FirstL@tru.earthJohnD@tru.earth
2%

Frequently Asked Questions

Where is Tru Earth's headquarters located?

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Tru Earth's main headquarters is located at Port Moody, British Columbia Canada. The company has employees across 4 continents, including North AmericaAsiaSouth America.

What is Tru Earth's official website and social media links?

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Tru Earth's official website is tru.earth and has social profiles on LinkedIn.

What is Tru Earth's NAICS code?

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Tru Earth's NAICS code is 31-33 - Manufacturing.

How many employees does Tru Earth have currently?

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As of June 2026, Tru Earth has approximately 75 employees across 4 continents, including North AmericaAsiaSouth America. Key team members include Chief Commercial Officer (cco): L. C.Vice President Of Esg (environment, Social And Governance) & Public Relations: A. S.Vice President Of Commercial Marketing: L. P.. Explore Tru Earth's employee directory with LeadIQ.

What industry does Tru Earth belong to?

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Tru Earth operates in the Manufacturing industry.

What technology does Tru Earth use?

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Tru Earth's tech stack includes Google AdsApple iCloud MailPostscriptBazaarvoice ReviewsGoogle PayPriority HintsNginxMax Mega Menu.

What is Tru Earth's email format?

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Tru Earth's email format typically follows the pattern of First@tru.earth. Find more Tru Earth email formats with LeadIQ.

When was Tru Earth founded?

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Tru Earth was founded in 2019.

Tru Earth

ManufacturingBritish Columbia, Canada51-200 Employees

Tru Earth is a mid-sized manufacturer based in Port Moody, British Columbia, focused on sustainable household cleaning. Since 2019, it introduced the first plastic-jug-free laundry detergent sheet and has since expanded its line to include fabric enhancers, dishwashing detergent, and toilet and multi-surface cleaning strips. The products are water-activated, ultra-concentrated, and pre-measured, packaged in plastic-free materials to reduce waste. 

Its reach spans 80+ countries, reflecting a global shift toward more sustainable cleaning solutions. The company notes an impact of saving more than 200 million plastic containers and operates a Tru Giving program that has provided clean clothes to over 11 million people. In February 2026, Tru Earth was recognized as a Certified B Corporation, signaling a balance of environmental and social goals with business performance.

Section iconCompany Overview

Headquarters
Port Moody, British Columbia Canada
Website
tru.earth
NAICS Code
31-33 - Manufacturing
Founded
2019
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Tru Earth's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Tru Earth's revenue is estimated to be in the range of $10M$25M

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