Insights

Sustainable growth Tru Earth shows rapid multi-country manufacturing and a growing US retail footprint, indicating strong potential for distribution partnerships, private label opportunities, and expanded shelf presence with eco-conscious retailers.

B Corp credibility As a certified B Corporation with social and environmental focus, there is a sales opening to align with like-minded brands, retailers, and funds seeking credentials that reflect sustainability and mission-driven sourcing.

Community partnerships Their active philanthropy and large-scale collaborations (Scouts fundraising, Daily Bread donations, and Ocean Cleanup sponsorship) create channels for co-branding, cause marketing, and bulk/employee gifting programs.

Innovation signals The pioneering plastic-free, water-activated laundry sheets position Tru Earth as a tech-forward, category-defining partner; opportunities exist in white-label innovation, sustainability-focused product extensions, and cross-category cleanings with retailers.

Financial footing With revenue in the 10–25M range and expanding global presence, there is room to pursue channel partnerships, regional distributors, and enterprise deals with large retailers seeking scalable green solutions.

Tru Earth Tech Stack

Tru Earth uses 8 technology products and services including Google Ads, Apple iCloud Mail, Postscript, and more. Explore Tru Earth's tech stack below.

  • Google Ads
    Advertising
  • Apple iCloud Mail
    Email
  • Postscript
    Marketing Automation
  • Bazaarvoice Reviews
    Online Review Management
  • Google Pay
    Payment Processing
  • Priority Hints
    Performance
  • Nginx
    Web Servers
  • Max Mega Menu
    Widgets

Media & News

Tru Earth's Email Address Formats

Tru Earth uses at least 2 format(s):
Tru Earth Email FormatsExamplePercentage
First@tru.earthJohn@tru.earth
95%
First.Last@tru.earthJohn.Doe@tru.earth
3%
FirstL@tru.earthJohnD@tru.earth
2%

Frequently Asked Questions

What is Tru Earth's official website and social media links?

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Tru Earth's official website is www.tru.earth and has social profiles on LinkedIn.

How much revenue does Tru Earth generate?

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As of July 2026, Tru Earth's annual revenue is estimated to be $10M - $25M.

What is Tru Earth's NAICS code?

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Tru Earth's NAICS code is 31-33 - Manufacturing.

How many employees does Tru Earth have currently?

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As of July 2026, Tru Earth has approximately 75 employees across 4 continents, including North AmericaAsiaSouth America. Key team members include Chief Commercial Officer (cco): L. C.Vice President Of Esg (environment, Social And Governance) & Public Relations: A. S.Vice President Of Commercial Marketing: L. P.. Explore Tru Earth's employee directory with LeadIQ.

What industry does Tru Earth belong to?

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Tru Earth operates in the Manufacturing industry.

What technology does Tru Earth use?

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Tru Earth's tech stack includes Google AdsApple iCloud MailPostscriptBazaarvoice ReviewsGoogle PayPriority HintsNginxMax Mega Menu.

What is Tru Earth's email format?

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Tru Earth's email format typically follows the pattern of First@tru.earth. Find more Tru Earth email formats with LeadIQ.

When was Tru Earth founded?

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Tru Earth was founded in 2019.
Tru Earth logo

Tru Earth

ManufacturingBritish Columbia, Canada51-200 Employees

Tru Earth is a mid-sized manufacturer based in Port Moody, British Columbia, focused on sustainable household cleaning. Since 2019, it introduced the first plastic-jug-free laundry detergent sheet and has since expanded its line to include fabric enhancers, dishwashing detergent, and toilet and multi-surface cleaning strips. The products are water-activated, ultra-concentrated, and pre-measured, packaged in plastic-free materials to reduce waste. 

Its reach spans 80+ countries, reflecting a global shift toward more sustainable cleaning solutions. The company notes an impact of saving more than 200 million plastic containers and operates a Tru Giving program that has provided clean clothes to over 11 million people. In February 2026, Tru Earth was recognized as a Certified B Corporation, signaling a balance of environmental and social goals with business performance.

Section iconCompany Overview

NAICS Code
31-33 - Manufacturing
Founded
2019
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    Tru Earth's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Tru Earth's revenue is estimated to be in the range of $10M - $25M

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