Heritage and Prestige Trudon’s long-standing history dating back to 1643 and its status as the world's oldest wax maker positions it as a heritage brand with strong prestige appeal, ideal for luxury consumers and collectors seeking exclusivity and tradition.

Product Innovation Recent launches of new fragrances such as Nuit Rouge, Absolu, and Vixi demonstrate Trudon’s active product development and innovation in scented candles and perfumes, offering sales opportunities through limited editions and seasonal collections.

Collaborative Elevation Partnerships with brands like Seventy One Gin and collaborations with cultural institutions suggest that Trudon values brand extensions and co-branding, which can be leveraged for cross-promotional campaigns targeting luxury lifestyle consumers.

Market Expansion Potential With a revenue range of $10M to $25M and a focus on bespoke, artisanal products, Trudon is well positioned to expand into new markets through tailored storytelling and premium retail partnerships, especially in regions emphasizing luxury and artisanal craft.

Technology & Engagement Utilizing digital platforms like YouTube for brand storytelling and engaging content, Trudon can further enhance customer engagement and extend its reach through immersive digital marketing, especially appealing to high-end customers seeking personalized experiences.