Healthcare IT focus True Process specializes in healthcare IT engineering, serving healthcare organizations, medical device manufacturers, and software providers. This presents opportunities to offer data integration, clinical data strategy, device implementation, and system services/support tailored to healthcare environments.

Mid-market footprint With 11-50 employees and annual revenue in the 1M–10M range, True Process sits in a mid-market segment. Sales strategies can emphasize scalable, high-value engagements, repeatable services, and partner-led growth to expand project scope without large-scale commitments.

Strategic partnerships Existing collaboration with Etiometry signals openness to co-development and data analytics partnerships. Targeting similar analytics, device integration, and clinical data workflow partners could unlock joint offerings and larger, multi-firm deployments.

Tech and platforms Adoption of diverse tech stack (Salesforce, HubSpot, WordPress, Intercom, Piwik, AppNexus) indicates readiness for CRM-driven sales, marketing automation, and analytics. Propose expanding data integration capabilities with EHR/EMR systems, device data streams, and analytics platforms to deepen healthcare use cases.

Growth signals Revenue range and private ownership suggest growth potential and need for scalable delivery models. Position offerings around rapid onboarding, regulatory-compliant data handling, and proven reference deployments to de-risk engagements for healthcare prospects.