TRUEWERK

Retail Apparel and FashionColorado, United States51-200 Employees

TRUEWERK is a Denver, Colorado-based company operating in the retail apparel and fashion industry that designs and sells performance workwear directly to consumers. The products are intended for skilled tradespeople and are engineered to increase capability, move naturally with the body, and adapt to variable conditions. The company emphasizes craftsmanship and a process of design, testing, and refinement to reflect the professionalism of the workers who rely on it. TRUEWERK has pursued partnerships and leadership changes in recent years, including a 2024 collaboration with Stewart-Haas Racing to develop a new apparel collection, and executive appointments in 2025–2026 with Glenn Silbert named CEO and Matthew Raleigh as Chief Operating Officer and Emily Sly as Chief Marketing Officer effective March 11, 2026. The organization employs between 51 and 200 people and maintains a website at truewerk.com.

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