Digital Expansion TV Nova is actively investing in digital services, including developing a new AVOD platform delivered via HbbTV, indicating opportunities to offer tailored digital advertising solutions and streaming technology integration.

Technological Innovation The company's recent adoption of HbbTV and cloud-based services demonstrates a readiness to leverage advanced broadcasting technologies, opening avenues for sales of interactive TV services, content monetization tools, and broadcast optimization solutions.

Market Positioning As a leading Czech media company with a broad reach and recent product launches like Social TV, Nova presents opportunities to partner on innovative content delivery, audience engagement strategies, and localized advertising campaigns.

Audience Engagement With a focus on creating interactive content and social TV experiences, there is potential to provide engagement analytics, targeted advertising platforms, and social media integration services to enhance viewer interaction.

Growth Potential Nova's modern approach and expanding digital footprint suggest strong potential for partnerships in digital ad tech, content distribution, and audience measurement solutions to support their evolving media offerings.