Insights

Luxury Market Appeal TW Steel's positioning as a bold, statement-making luxury watch brand with a distinctive steel design appeals to customers seeking unique, high-impact accessories, presenting opportunities to target premium retail channels and boutique partners.

Brand Collaborations Strategic partnerships with high-profile brands such as BMW and involvement in motorsport events like Extreme E demonstrate TW Steel's ability to leverage partnerships for market exposure, which can be expanded through collaborations with other lifestyle or automotive brands.

Global Presence With a worldwide reach and a brand ethos that resonates globally, there are growth opportunities in international markets, particularly in regions where bold, luxury accessories are in demand among affluent consumers.

Niche Product Offerings Limited edition collaborations and unique design initiatives highlight TW Steel’s capacity to develop exclusive products, suggesting potential for developing bespoke collections tailored to luxury, sports, or regional markets to attract niche customer segments.

Digital and Event Engagement The company’s active online presence and engagement with high-profile events provide avenues to enhance sales through targeted digital campaigns and event sponsorships aimed at lifestyle-oriented consumers interested in bold, statement accessories.

Similar companies to TW Steel

TW Steel Tech Stack

TW Steel uses 8 technology products and services including Open Graph, RSS, Envoy, and more. Explore TW Steel's tech stack below.

  • Open Graph
    Content Management System
  • RSS
    Content Management System
  • Envoy
    Load Balancers
  • X-XSS-Protection
    Security
  • Cloudflare Bot Management
    Security
  • Animate.css
    UI Frameworks
  • HTTP/3
    Web & Portal Technology
  • X-Content-Type-Options
    Web & Portal Technology

TW Steel's Email Address Formats

TW Steel uses at least 1 format(s):
TW Steel Email FormatsExamplePercentage
First@twsteel.comJohn@twsteel.com
91%
First.Last@twsteel.comJohn.Doe@twsteel.com
4%
FLast@twsteel.comJDoe@twsteel.com
3%
LastF@twsteel.comDoeJ@twsteel.com
2%

Frequently Asked Questions

Where is TW Steel's headquarters located?

Minus sign iconPlus sign icon
TW Steel's main headquarters is located at Amsterdam, North Holland Netherlands. The company has employees across 4 continents, including EuropeAsiaNorth America.

What is TW Steel's phone number?

Minus sign iconPlus sign icon
You can contact TW Steel's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is TW Steel's official website and social media links?

Minus sign iconPlus sign icon
TW Steel's official website is twsteel.com and has social profiles on LinkedIn.

What is TW Steel's SIC code NAICS code?

Minus sign iconPlus sign icon
TW Steel's SIC code is 1791 - Structural Steel Erection NAICS code is 4483 - Jewelry, Luggage, and Leather Goods Stores.

How many employees does TW Steel have currently?

Minus sign iconPlus sign icon
As of February 2026, TW Steel has approximately 21 employees across 4 continents, including EuropeAsiaNorth America. Key team members include Personal Assistant To CEO: S. S.Junior Controller: E. G.Accounts & Administration Manager: N. C.. Explore TW Steel's employee directory with LeadIQ.

What industry does TW Steel belong to?

Minus sign iconPlus sign icon
TW Steel operates in the Retail Luxury Goods and Jewelry industry.

What technology does TW Steel use?

Minus sign iconPlus sign icon
TW Steel's tech stack includes Open GraphRSSEnvoyX-XSS-ProtectionCloudflare Bot ManagementAnimate.cssHTTP/3X-Content-Type-Options.

What is TW Steel's email format?

Minus sign iconPlus sign icon
TW Steel's email format typically follows the pattern of First@twsteel.com. Find more TW Steel email formats with LeadIQ.

When was TW Steel founded?

Minus sign iconPlus sign icon
TW Steel was founded in 2005.

TW Steel

Retail Luxury Goods and JewelryNorth Holland, Netherlands11-50 Employees

Dutch by design, big in attitude and peerless in class, we’re the new school for time. Unashamed to be different and taking strength from size, we’ve carved a new timeline in the watch market since our arrival in 2005.

Coming on strong from the outset we sidestepped the traditional path and continue to break new ground in untested territory today. Steel has run through the very architecture of our design from the first timepiece, creating form and function with Swiss quality standard.

We make no apologies for resisting the norm and neither do those who choose to stand tall and wear our time. There’s an art to being bold with style, it takes confidence and character to stand alone…it’s not a watch, it’s a statement.

Make no mistake, our brand is loaded. It takes weight to make an impression so the signature steel elemental construction and expressive designs project strength and presence from the wrist. The uniquely crafted timepieces are the brainchild of Ton Cobelens, a creative force who continues to guide the shaping of every new model.

As Ton Cobelens is our creative force, his son Jordy Cobelens is our driving force, ensuring our impact is global. The combined experience and sharp thinking of the two are reflected in everything we make and do, a determined, double dynamic of creativity and enterprising business sense.

We have a global reach. Wherever you are in the world we’re not far away with a timepiece that matches your attitude without denting your wallet.

Time doesn't rest and neither do we; our innovative design is in perpetual motion, keeping us one step ahead of the pack.

We are TW Steel.

Section iconCompany Overview

Headquarters
Amsterdam, North Holland Netherlands
Phone number
SIC Code
1791 - Structural Steel Erection
NAICS Code
4483 - Jewelry, Luggage, and Leather Goods Stores
Founded
2005
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    TW Steel's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    TW Steel's revenue is estimated to be in the range of $1M$10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.