Insights

Expanding Product Line UFIT's recent launches of protein granola, cereal ranges, and innovative flavor options like White Chocolate Protein Pudding indicate a focus on diversifying their product offerings. This expansion presents opportunities for cross-selling, bundling, or developing new nutritional products tailored for health-conscious consumers.

Growing Market Presence As the UK’s leading high protein ready-to-drink brand recognized nationwide, UFIT's strong market position can be leveraged to create partnership opportunities with retail chains and health-focused outlets aiming to enhance their product portfolios with popular, trusted brands.

Targeting Convenience Services UFIT’s mission to provide accessible, convenient nutritional options aligns well with retail, convenience stores, and on-the-go food service providers seeking high-demand, easy-to-consume health foods that fit busy lifestyles—an ideal segment for expanding sales channels.

Innovative Flavor Appeal The introduction of first-to-market flavors like White Chocolate Protein Pudding offers a chance to engage flavor-forward and innovative product lines, appealing to consumers looking for novel, premium health snacks and drinks—potential for product placement and targeted marketing campaigns.

Health & Wellness Trends UFIT’s focus on high protein, collagen, and functional foods positions it well within current health and wellness market trends. There is a strong opportunity to partner with fitness centers, wellness brands, and corporate health programs eager to offer branded nutritional products to health-conscious audiences.

UFIT Tech Stack

UFIT uses 8 technology products and services including Cart Functionality, Microsoft 365, Handlebars, and more. Explore UFIT's tech stack below.

  • Cart Functionality
    E-commerce
  • Microsoft 365
    Email
  • Handlebars
    Javascript Frameworks
  • dc.js
    Javascript Graphics
  • Preact
    Javascript Libraries
  • Flickity
    Javascript Libraries
  • Envoy
    Load Balancers
  • GoDaddy
    Web Hosting

UFIT's Email Address Formats

UFIT uses at least 2 format(s):
UFIT Email FormatsExamplePercentage
First@lackafoods.comJohn@lackafoods.com
85%
FLast@lackafoods.comJDoe@lackafoods.com
7%
FirstLast@lackafoods.comJohnDoe@lackafoods.com
8%

Frequently Asked Questions

Where is UFIT's headquarters located?

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UFIT's main headquarters is located at Marlow, England sl7 1fj United Kingdom. The company has employees across 4 continents, including EuropeNorth AmericaAsia.

What is UFIT's official website and social media links?

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UFIT's official website is ufitdrinks.com and has social profiles on LinkedInCrunchbase.

What is UFIT's NAICS code?

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UFIT's NAICS code is 722 - Food Services and Drinking Places.

How many employees does UFIT have currently?

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As of June 2026, UFIT has approximately 41 employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Marketing: A. T.Managing Director: T. H.National Account Manager: M. W.. Explore UFIT's employee directory with LeadIQ.

What industry does UFIT belong to?

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UFIT operates in the Food and Beverage Services industry.

What technology does UFIT use?

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UFIT's tech stack includes Cart FunctionalityMicrosoft 365Handlebarsdc.jsPreactFlickityEnvoyGoDaddy.

What is UFIT's email format?

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UFIT's email format typically follows the pattern of First@lackafoods.com. Find more UFIT email formats with LeadIQ.

When was UFIT founded?

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UFIT was founded in 2012.

UFIT

Food and Beverage ServicesEngland, United Kingdom11-50 Employees

UFIT is a lifestyle health food & drinks brand, specialising in nutritional convenience. Our flagship owned by our parent company Lacka Foods, UFIT is the UKs leading high protein ready to drink brand, recognised nationwide for unmatched taste and nutritional profile. Our core values of trust, care and integrity are underpinned by our relentless passion to make a difference and change lives. 

With over 25 years of FMCG experience in all aspects of sales, marketing, new product development and distribution with major blue chip organisations including General Mills, Coca-Cola and GSK, Lacka Foods specialise in ambient, chilled and frozen foods and have developed strong partnerships with both supplier manufacturing sites and multinational retail customers.

Our mission is to develop and offer innovative nutritional products that are accessible, meaning that you won’t have to go out of your way for a healthy option. We will bring it to you in a convenient and enjoyable format that fits around your busy lifestyle.


INNOVATING WITH PURPOSE
Lacka Foods are committed to pushing the boundaries of product innovation and unlocking market opportunities through providing solutions that offer consumer convenience, taste and quality. We are making healthy easy!

Our profound commitment to combining the latest scientific and market research with consumer demand and modern lifestyles has allowed us to build a portfolio of industry leading brands including UFIT high protein shakes, Collagen+ Beauty Milk and the BeFast breakfast-to-go range.


A COMMITMENT TO OUR CUSTOMERS
At Lacka Foods we place customers at the heart of everything we do and our continued commitment to our customers is based on a two-way relationship. We want to provide them with the highest quality products and we eagerly seek out their feedback and reactions so we can keep on improving and innovating to meet their needs.

Section iconCompany Overview

Headquarters
Marlow, England sl7 1fj United Kingdom
NAICS Code
722 - Food Services and Drinking Places
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    UFIT's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    UFIT's revenue is estimated to be in the range of $1M$10M

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