Insights

Market Expansion Potential Ula targets small retailers in Indonesia, a rapidly growing digital economy with increasing demand for accessible supply chain and financial solutions, presenting a strong opportunity for partnerships to scale distribution and enhance technology offerings.

Digital Retail Focus With its focus on empowering small retailers through an innovative B2B marketplace providing competitive pricing and favorable payment terms, Ula offers potential for sales collaborations around supply chain optimization and financial services tailored to small businesses.

Technology Stack Compatibility Ula leverages cloud infrastructure and web technologies that align with modern digital solutions, opening avenues for technology providers to integrate or upgrade Ula's platform, offering opportunities for SaaS, cloud-based services, and digital tools.

Funding and Growth Having secured $27M in funding with estimated revenues between $25M and $50M, Ula is poised for expansion and technological development, creating opportunities for vendors and investors interested in innovative retail tech and emerging markets.

Competitive Landscape Positioned alongside other growing tech companies serving Southeast Asia, Ula's focus on small retailer empowerment offers a niche for tailored solutions in supply chain, payments, and digital commerce, making it a strategic partner for B2B service providers aiming at emerging markets.

Ula Tech Stack

Ula uses 8 technology products and services including WordPress Super Cache, Google Fonts API, Google Cloud, and more. Explore Ula's tech stack below.

  • WordPress Super Cache
    Caching
  • Google Fonts API
    Font Scripts
  • Google Cloud
    Infrastructure As A Service
  • jQuery Migrate
    Javascript Libraries
  • Swiper
    Javascript Libraries
  • Priority Hints
    Performance
  • SiteGround
    Platform As A Service
  • PHP
    Programming Languages

Media & News

Ula's Email Address Formats

Ula uses at least 1 format(s):
Ula Email FormatsExamplePercentage
First.Last@ula.appJohn.Doe@ula.app
62%
First@ula.appJohn@ula.app
29%
Last@ula.appDoe@ula.app
5%
First.L@ula.appJohn.D@ula.app
4%

Frequently Asked Questions

Where is Ula's headquarters located?

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Ula's main headquarters is located at Jakarta Indonesia. The company has employees across 5 continents, including AsiaNorth AmericaSouth America.

What is Ula's stock symbol?

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Ula is a publicly traded company; the company's stock symbol is USM.

What is Ula's official website and social media links?

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Ula's official website is ula.app and has social profiles on LinkedInCrunchbase.

What is Ula's NAICS code?

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Ula's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Ula have currently?

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As of February 2026, Ula has approximately 978 employees across 5 continents, including AsiaNorth AmericaSouth America. Key team members include Head Of Commercial (portfolio, Pricing, Ads Revenue, Supplier Management): A. L.Head Of Risk & Compliance: M. S.Co-Founder & Cto: A. W.. Explore Ula's employee directory with LeadIQ.

What industry does Ula belong to?

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Ula operates in the Technology, Information and Internet industry.

What technology does Ula use?

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Ula's tech stack includes WordPress Super CacheGoogle Fonts APIGoogle CloudjQuery MigrateSwiperPriority HintsSiteGroundPHP.

What is Ula's email format?

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Ula's email format typically follows the pattern of First.Last@ula.app. Find more Ula email formats with LeadIQ.

How much funding has Ula raised to date?

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As of February 2026, Ula has raised $27M in funding. The last funding round occurred on Jul 22, 2025 for $27M.

When was Ula founded?

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Ula was founded in 2020.

Ula

Technology, Information and InternetJakarta, Indonesia501-1000 Employees

At Ula we leverage the power of technology to level the playing field for small retailers. Our ambitious and diverse team builds innovative solutions, addressing major pain points around supply chain and financial services to keep our retailers competitive in today's digital age. Our B2B marketplace provides small retailers competitive pricing, wide & accessible variety and favourable payment terms, all at the push of a button.

We aim to grow together with our customers. This means we measure our success by the success of the retailers on our platform.

Section iconCompany Overview

Headquarters
Jakarta Indonesia
Website
ula.app
Stock Symbol
USM
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2020
Employees
501-1000

Section iconFunding & Financials

  • $27M

    Ula has raised a total of $27M of funding over 6 rounds. Their latest funding round was raised on Jul 22, 2025 in the amount of $27M.

  • $25M$50M

    Ula's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $27M

    Ula has raised a total of $27M of funding over 6 rounds. Their latest funding round was raised on Jul 22, 2025 in the amount of $27M.

  • $25M$50M

    Ula's revenue is estimated to be in the range of $25M$50M

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