Insights

Creative backing Underbelly offers plug and play design/Product teams and a free 20 hours via VC Doughnut, signaling opportunities to engage startups and scale-ups needing rapid design augmentation and flexible engagement models.

High profile traction With experience serving notable brands like Meta, National Geographic, and Starbucks, there is potential to leverage case studies and referrals to penetrate enterprise accounts seeking design speed, quality, and credibility.

Multimarket services The company builds apps, websites, brands, and content from a design services perspective, suggesting cross-sell opportunities across product design, branding, and digital marketing work for clients undergoing brand refreshes or product pivots.

Tech-friendly workflow Using tools such as HubSpot, Jira, Asana, and Adobe Creative Cloud indicates alignment with client teams that value integrated project management and design ecosystems, enabling smoother onboarding for collaborations with mid to large teams.

Growth-ready potential Revenue in the mid-range and a diverse client base imply room to scale through strategic outreach to similar industry players and travel/brand-led sectors, especially firms needing creative support during rapid growth or market expansion.

Similar companies to Underbelly

Underbelly Tech Stack

Underbelly uses 8 technology products and services including HubSpot Analytics, Adobe Creative Cloud, Dropbox, and more. Explore Underbelly's tech stack below.

Underbelly's Email Address Formats

Underbelly uses at least 3 email formats:
Underbelly Email FormatsExamplePercentage
First@underbelly.isJohn@underbelly.is
80%
First.Last@underbelly.isJohn.Doe@underbelly.is
15%
Last@underbelly.isDoe@underbelly.is
5%

Frequently Asked Questions

What is Underbelly's phone number?

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You can contact Underbelly's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Underbelly's official website and social media links?

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Underbelly's official website is underbelly.is and has social profiles on LinkedIn.

How much revenue does Underbelly generate?

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As of September 2026, Underbelly's annual revenue is estimated to be $10M - $25M.

What is Underbelly's SIC code and NAICS code?

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Underbelly's SIC code is 7389 - Business Services, Not Elsewhere Classified and NAICS code is 5414 - Specialized Design Services.

How many employees does Underbelly have currently?

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As of September 2026, Underbelly has approximately 32 employees across 3 continents, including North America, Europe and Oceania. Key team members include Founder, Underbelly: B. G., Art Director: M. S. and Bar Manager: R. F. Explore Underbelly's employee directory with LeadIQ.

What industry does Underbelly belong to?

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Underbelly operates in the Design Services industry.

What technology does Underbelly use?

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Underbelly's tech stack includes HubSpot Analytics, Adobe Creative Cloud, Dropbox, Asana, Atlassian Jira, Stripe, Trello and Piwik PRO Core.

What is Underbelly's email format?

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Underbelly's email format typically follows the pattern of First@underbelly.is. Find more Underbelly email formats with LeadIQ.

When was Underbelly founded?

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Underbelly was founded in 2012.
Underbelly logo

Underbelly

Design ServicesUtah, United States11-50 Employees

Underbelly is a design services firm based in Salt Lake City, Utah, founded in 2012. The team develops apps, websites, branding, and content, acting as an on-demand resource to support client groups that are overwhelmed or seeking fresh momentum. It offers a plug-and-play design and product team, along with a program that provides twenty hours of free work. Its client roster spans startups to major brands, including Meta, National Geographic, and Starbucks. The company helps translate ideas into work delivered quickly and with bold, engaging visuals. Within the design services industry, Underbelly is positioned as a flexible partner that can augment in-house teams.

Section iconCompany Overview

Phone number
SIC Code
7389 - Business Services, Not Elsewhere Classified
NAICS Code
5414 - Specialized Design Services
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Underbelly's revenue is estimated to be in the range of $10M - $25M

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