Insights

Growing Distribution Channels Undercover Snacks has established a strong retail presence with distribution in over 25,000 stores nationwide, including major chains like Whole Foods, Target, Walmart, and Kroger, providing numerous opportunities to expand into new retail partnerships and online marketplaces.

Premium, Health-Conscious Market With a focus on gluten-free, allergen-friendly, and plant-based products infused with superfood proteins, Undercover Snacks appeals to health-conscious consumers seeking healthier snack alternatives, presenting opportunities to target similar demographic segments and health-focused retailers.

Innovative Product Line Recent product launches such as Dark Chocolate + Sea Salt Quinoa Crisps and seasonal flavors like Pumpkin Spice indicate a commitment to innovation, allowing sales teams to promote diversified product options and seasonal promotional campaigns to retail partners.

Expanding Manufacturing Capacity The launch of an ingredient processing facility at its East Hanover headquarters suggests increased manufacturing capacity and quality control, enabling the company to scale production and meet rising demand in both retail and direct-to-consumer channels.

Established Financial Growth With revenues estimated between one to ten million dollars and recent funding of fourteen million dollars, Undercover Snacks is positioned for growth, offering potential sales opportunities with investors and distributors interested in partnering with a rapidly expanding, health-focused snack brand.

Similar companies to Undercover Snacks

Undercover Snacks Tech Stack

Undercover Snacks uses 8 technology products and services including Facebook Pixel, Lightbox, Goober, and more. Explore Undercover Snacks's tech stack below.

  • Facebook Pixel
    Analytics
  • Lightbox
    Javascript Libraries
  • Goober
    Javascript Libraries
  • PayPal
    Payment Processing
  • reCAPTCHA
    Security
  • Cloudflare Bot Management
    Security
  • Adobe Fonts
    Web Fonts
  • GoDaddy
    Web Hosting

Media & News

Undercover Snacks's Email Address Formats

Undercover Snacks uses at least 1 format(s):
Undercover Snacks Email FormatsExamplePercentage
First@undercoversnacks.comJohn@undercoversnacks.com
42%
Last@undercoversnacks.comDoe@undercoversnacks.com
12%
FLast@undercoversnacks.comJDoe@undercoversnacks.com
4%
First@undercoversnacks.comJohn@undercoversnacks.com
42%

Frequently Asked Questions

What is Undercover Snacks's phone number?

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You can contact Undercover Snacks's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Undercover Snacks's official website and social media links?

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Undercover Snacks's official website is undercoversnacks.com and has social profiles on LinkedInCrunchbase.

What is Undercover Snacks's NAICS code?

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Undercover Snacks's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Undercover Snacks have currently?

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As of December 2025, Undercover Snacks has approximately 51 employees across 1 continents, including North America. Key team members include Owner/Ceo: D. L.Chairman, Co-Owner: M. L.Director Of Operations: F. V.. Explore Undercover Snacks's employee directory with LeadIQ.

What industry does Undercover Snacks belong to?

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Undercover Snacks operates in the Food and Beverage Services industry.

What technology does Undercover Snacks use?

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Undercover Snacks's tech stack includes Facebook PixelLightboxGooberPayPalreCAPTCHACloudflare Bot ManagementAdobe FontsGoDaddy.

What is Undercover Snacks's email format?

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Undercover Snacks's email format typically follows the pattern of First@undercoversnacks.com. Find more Undercover Snacks email formats with LeadIQ.

How much funding has Undercover Snacks raised to date?

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As of December 2025, Undercover Snacks has raised $14M in funding. The last funding round occurred on Jul 21, 2021 for $14M.

When was Undercover Snacks founded?

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Undercover Snacks was founded in 2013.

Undercover Snacks

Food and Beverage ServicesNew Jersey, United States51-200 Employees

Undercover Snacks is a covert operation, crafting delicious snacks that are secretly better for you. Satisfying even the truest chocoholics, Undercover Snacks offers tasty, guilt-free, gluten-free and allergen-friendly treats with superfood protein and lower sugar and calories. The WBENC-certified woman-owned company was launched in 2017 by CEO & Founder Diana Levy, who sought an innovative solution for her own healthier chocolate cravings, and those of her 2-out-of 3 daughters diagnosed with Celiac Disease. Undercover manufactures all of its products in the company's own state-of-the-art, SQF-certified production facility in East Hanover, New Jersey. Find Undercover's award winning dark and milk chocolate-covered quinoa crisps in over 25,000 stores nationwide including Whole Foods, Sprouts, Target, Walmart, Kroger, CVS, Publix, Albertsons, Amazon.com and UndercoverSnacks.com.  Undercover is also a complimentary snack on United Airlines where it is enjoyed by millions of passengers each month.

Section iconCompany Overview

Phone number
NAICS Code
722 - Food Services and Drinking Places
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $14M

    Undercover Snacks has raised a total of $14M of funding over 1 rounds. Their latest funding round was raised on Jul 21, 2021 in the amount of $14M.

  • $1M$10M

    Undercover Snacks's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $14M

    Undercover Snacks has raised a total of $14M of funding over 1 rounds. Their latest funding round was raised on Jul 21, 2021 in the amount of $14M.

  • $1M$10M

    Undercover Snacks's revenue is estimated to be in the range of $1M$10M

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