Insights

Strategic Partnerships Strong relationships with major local sports properties (Chiefs, Sporting Kansas City, Kansas Jayhawks) and recent media partnerships present ongoing cross-promotion and bundled advertising opportunities across radio, digital, and event sponsorships.

Expanded Reach Largest all-sports radio footprint in the region reaching multiple states—ample room for expanded advertising packages, targeted regional campaigns, and sponsorships tailored to geographically diverse listener bases.

Digital & Data Tech stack includes Power BI and Azure enabling data-driven ad targeting, attribution, and audience insights to optimize campaigns across radio, streaming, and digital properties.

Monetization Levers Diversified revenue streams through radio, online streaming, and Union Indoor Billboard Advertising offer cross-sell opportunities for multi-channel campaigns, sponsorships, and branded content.

Financial Scale Mid-market revenue profile with growth potential; leveraging existing partnerships and large listener base can support higher ARPU through premium packages and augmented sponsorships.

Similar companies to Union Broadcasting, Inc.

Union Broadcasting, Inc. Tech Stack

Union Broadcasting, Inc. uses 8 technology products and services including Google AdSense, Snowplow, Power BI, and more. Explore Union Broadcasting, Inc.'s tech stack below.

Union Broadcasting, Inc.'s Email Address Formats

Union Broadcasting, Inc. uses at least 8 email formats:
Union Broadcasting, Inc. Email FormatsExamplePercentage
FirstLast@810whb.comJohnDoe@810whb.com
69%
FirLast@810whb.comJohDoe@810whb.com
14%
First@810whb.comJohn@810whb.com
11%
Last@810whb.comDoe@810whb.com
6%
FLast@radiokansas.netJDoe@radiokansas.net
86%
FMiddleLast@radiokansas.netJMichaelDoe@radiokansas.net
14%
FLast@radiokansas.orgJDoe@radiokansas.org
88%
Last@radiokansas.orgDoe@radiokansas.org
12%

Frequently Asked Questions

What is Union Broadcasting, Inc.'s phone number?

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You can contact Union Broadcasting, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Union Broadcasting, Inc.'s official website and social media links?

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Union Broadcasting, Inc.'s official website is 810whb.com and has social profiles on LinkedIn.

How much revenue does Union Broadcasting, Inc. generate?

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As of August 2026, Union Broadcasting, Inc.'s annual revenue is estimated to be $25M - $50M.

What is Union Broadcasting, Inc.'s NAICS code?

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Union Broadcasting, Inc.'s NAICS code is 515 - Broadcasting (except Internet).

How many employees does Union Broadcasting, Inc. have currently?

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As of August 2026, Union Broadcasting, Inc. has approximately 78 employees across 2 continents, including North America and Asia. Key team members include Sales Coordinator: B. R., Correspondent: B. C. and Correspondent: R. E. Explore Union Broadcasting, Inc.'s employee directory with LeadIQ.

What industry does Union Broadcasting, Inc. belong to?

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Union Broadcasting, Inc. operates in the Broadcast Media Production and Distribution industry.

What technology does Union Broadcasting, Inc. use?

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Union Broadcasting, Inc.'s tech stack includes Google AdSense, Snowplow, Power BI, SAP, Microsoft 365, Informatica, Atlassian Jira and Imperva.

What is Union Broadcasting, Inc.'s email format?

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Union Broadcasting, Inc.'s email format typically follows the pattern of FirstLast@810whb.com. Find more Union Broadcasting, Inc. email formats with LeadIQ.

When was Union Broadcasting, Inc. founded?

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Union Broadcasting, Inc. was founded in 1998.
Union Broadcasting, Inc. logo

Union Broadcasting, Inc.

Broadcast Media Production and DistributionKansas, United States51-200 Employees

Union Broadcasting, Inc. is a locally owned media company based in Overland Park in the Kansas City region. It operates sports-focused outlets including Sports Radio 810 WHB and ESPN Kansas City on 94.5 FM and 1510 AM, along with Union Indoor Billboard Advertising. Founded in 1998, the company has built a reputation for award-winning local personalities who provide news, analysis, and coverage of the Kansas City sports scene across radio and digital platforms, including websites, a mobile app, and social channels.

The company positions itself in the broadcast media space as a partner to major local teams, serving as official broadcast partner for the Kansas City Chiefs, Sporting Kansas City, and the Kansas Jayhawks. WHB is described as the largest all-sports radio station in the United States, reaching roughly 43,000 square miles across parts of five states during daylight hours. In February 2023, Sporting Kansas City announced continued media partnerships with 810 WHB and La Grande 1340 AM to serve as the club's English- and Spanish-language radio partners.

Section iconCompany Overview

Phone number
Website
810whb.com
NAICS Code
515 - Broadcasting (except Internet)
Founded
1998
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Union Broadcasting, Inc.'s revenue is estimated to be in the range of $25M - $50M

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