Large Union Network Union Plus leverages the collective purchasing power of 13 million union members, providing a substantial customer base for targeted product and service offerings tailored to working families and union affiliates.

Expanding Educational Partnerships Recent collaborations with institutions like SUNY Empire suggest opportunities to develop educational programs, benefits, or financing solutions that cater to union members seeking affordable higher education options.

Recent Brand Engagement The launch of campaigns like #ExploreIn24 indicates active brand engagement initiatives, presenting potential avenues for collaborating on promotional events, contests, or travel-related benefits targeting union members.

Financial Stability With an annual revenue estimated between 250 and 500 million dollars, Union Plus exhibits strong financial health, enabling expansion of current services or introduction of new benefits that could attract more union members and their families.

Digital Engagement Platforms Utilization of platforms like WordPress and targeted ad tools suggests a focus on digital outreach, opening opportunities for partnership in digital benefits management, content marketing, and member engagement strategies.