Strategic Partnerships As a small medical device maker focused on upper extremity implants and instruments, Union Surgical can accelerate growth through strategic partnerships that provide manufacturing and distribution capacity while the company continues product development.

Distribution Channels Explore partnerships with regional or national distributors to extend reach into hospitals and clinics, compensating for a lean team and limited internal sales resources.

Digital Marketing The existing tech stack indicates readiness for data-driven marketing; opportunities exist to optimize digital marketing, lead generation, and CRM integration to convert surgeon and procurement inquiries into product opportunities.

Clinical & Evidence Capitalize on the minimally invasive, rapid ROM narrative by building clinical outcomes data through pilot studies or surgeon collaborations to strengthen value-based selling.

Growth Enablement With revenue in the low seven figures and a very small workforce, offering growth enablement services such as regulatory and quality system support, manufacturing scale-up planning, and access to funding could accelerate market entry and scale.