Arts in Schools There is a strong track record of delivering arts programming to Wake County schools via the Artists in the Schools program, reaching over 100,000 students annually. This presents upsell potential for expanded in-school residencies, performance series, and cross-disciplinary arts education partnerships with school districts.

Community Engagement United Arts actively funds and promotes arts activities beyond Raleigh, supporting senior and community events. This indicates opportunity to offer event sponsorships, turnkey festival experiences, and countywide cultural programs to broaden corporate and philanthropic partnerships.

Seed Support The organization provides seed funding, training, marketing, and advocacy to artists and new arts groups. Potential sales angle includes membership programs, grant-writing support tools, marketing packages, and cloud or CRM services to streamline administrator workflows.

Technology Stack Current tech usage includes AWS, WordPress, Salesforce, and marketing tools like Stripe and SES, suggesting readiness for partnerships around nonprofit digital transformation, donor CRM optimization, grant management, and data-driven fundraising campaigns.

Strategic Partnerships Recent collaborations and events such as Gifts of Gold and Pieces of Gold, plus new initiatives like Arts in Communities, indicate a growth trajectory with potential for sponsorships, co-branded programming, and technology-enabled fundraising or attendance analytics solutions.