Sustainability Shift Leverage United Laboratories’ Earth Smart and SMART SOLVE product lines as a conversation starter for customers seeking safer, lower-VOC cleaning and specialty chemicals, highlighting environmental performance alongside quality.

Customer Scale Target the substantial installed base of 20,000+ customers across US and Canada with service-oriented outreach, offering bundled safety, compliance, and training programs to deepen wallet share and cross-sell eco-friendly formulations.

Ownership Advantage Position United’s employee-owned structure as a governance and accountability differentiator when engaging with distributors and large buyers who value stable, long-term partnerships and aligned incentives.

Strategic Partnerships Explore collaborations seen in past partnerships with Panasonic and PayMaya to identify new channel opportunities, industrial equipment integrations, or financial-tech-enabled procurement solutions that can extend product adoption.

Growth Readiness With revenue in the lower mid-market range and a history of profitable years since 1964, target mid-to-large chemical manufacturers and facilities managers seeking reliable supply, strong service support, and scalable eco-conscious product lines.