Home care expansion Leverage their focus on home oxygen equipment and portable concentrators to upsell bundled home respiratory solutions, including nebulizers, CPAP supplies, and mobility aids, targeting patients seeking freedom from tanks and expanded in-home care.

Pediatric and adult reach Target both pediatric and adult patients with a full range of respiratory and mobility products, offering cross-sell opportunities across accessories, maintenance plans, and durable medical equipment to increase average order value.

Local showroom advantage Utilize the Greece showroom as a conversion and education hub for in-store demonstrations of portable oxygen concentrators, CPAP devices, and daily living aids to drive foot traffic and partnerships with local healthcare providers.

Strategic partnerships Capitalize on the Joint Development Agreement with Brigade Group to explore additional co-branded product lines, installation services, and clinical support offerings that can be monetized through referrals and bundled services.

Digital and operations fit Propose integrated service packages leveraging their tech stack (Google Ads, WordPress, Stripe) to run targeted campaigns, secure online purchases of equipment and supplies, and streamline onboarding for new patients through a seamless digital experience.