Strategic Partnerships Untappd is actively expanding through partnerships with brands and service providers (e.g., Farmina, Toast Tab, YETI) and runs a large ecosystem of verified venues and promotional campaigns. Use these channels to pitch co-marketing opportunities, sponsorships, or integrated promotions with beverage brands, pet brands, and hospitality tech platforms.

B2B Growth Untappd for Business serves nearly 20,000 restaurants, bars, and breweries globally, presenting a sizable footprint for upsell of digital menu management, real-time item updates, and promotional inventory. Focus on selling enhanced menu syncing, pricing analytics, and localized promotions to improve venue revenue.

Data-driven Selling With a tech stack including Snowflake, Snowplow, Algolia, and SageMaker, Untappd emphasizes data and personalization. Propose advanced analytics dashboards, audience segmentation, and AI-powered recommendation features to boost engagement and average spend at venues.

Audience Reach The platform reaches millions of consumers and tens of thousands of businesses, highlighting opportunities to monetize through targeted advertising, sponsor integrations, and loyalty programs leveraging Untappd’s vast user base and check-in data.

Brand & Experience Recent badges, awards, and experiential campaigns indicate a focus on engaging, experiential marketing and community events. Offer event partnerships, limited-edition badge programs, and seasonal campaigns to drive user activity and venue participation.