Insights

Strategic Partnerships Untapped New York has a history of multiple high-profile partnerships with cultural institutions, tour operators, and event organizers. This presents a sales opportunity to offer bundled advertising, sponsorships, or co-branded experiences with museums, historical societies, and waterfront operators to reach culturally engaged audiences.

Audience Monetization With revenue in the 25M to 50M range and a niche of urban discovery through tours and membership programs, there is potential to upsell premium ad products, sponsored content, and targeted campaigns leveraging their tech stack and audience data to attract brands seeking city-focused engagement.

Content Advantage A strong editorial and experiential content cadence paired with exclusive access to off-limits locations positions Untapped New York as a premium content partner for brands seeking authentic city storytelling, experiential campaigns, or behind-the-scenes video series.

Geographic and Cultural Niche As a New York City focused platform with Insider membership and behind-the-scenes experiences, there are opportunities to expand to related urban tourism markets or collaborate with local tourism boards and cultural institutions seeking localized promotion and experiential tickets.

Cross-Platform Reach A diverse tech stack including Google Publisher Tag, OpenX, TripleLift, and Facebook Pixel implies strong programmatic and social advertising capabilities, enabling sales pitches around multifaceted ad ecosystems, retargeting campaigns, and measurable ROAS for brand clients.

Untapped New York Tech Stack

Untapped New York uses 8 technology products and services including Amazon Advertising, Google AdSense, Taboola, and more. Explore Untapped New York's tech stack below.

Media & News

Untapped New York's Email Address Formats

Untapped New York uses at least 1 format(s):
Untapped New York Email FormatsExamplePercentage
First@untappedcities.comJohn@untappedcities.com
75%
FLast@untappedcities.comJDoe@untappedcities.com
13%
First.Last@untappedcities.comJohn.Doe@untappedcities.com
12%

Frequently Asked Questions

What is Untapped New York's phone number?

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You can contact Untapped New York's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Untapped New York's official website and social media links?

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Untapped New York's official website is untappedcities.com and has social profiles on LinkedIn.

How much revenue does Untapped New York generate?

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As of July 2026, Untapped New York's annual revenue is estimated to be $25M - $50M.

What is Untapped New York's NAICS code?

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Untapped New York's NAICS code is 5162.

How many employees does Untapped New York have currently?

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As of July 2026, Untapped New York has approximately 23 employees across 3 continents, including North AmericaEuropeOceania. Key team members include Senior Product Manager: A. S.Arts Editor: A. T.Writer: L. A.. Explore Untapped New York's employee directory with LeadIQ.

What industry does Untapped New York belong to?

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Untapped New York operates in the Online Audio and Video Media industry.

What technology does Untapped New York use?

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Untapped New York's tech stack includes Amazon AdvertisingGoogle AdSenseTaboolaHotjarSnowplowGoogle WorkspaceStripeMailChimp for WordPress.

What is Untapped New York's email format?

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Untapped New York's email format typically follows the pattern of First@untappedcities.com. Find more Untapped New York email formats with LeadIQ.

When was Untapped New York founded?

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Untapped New York was founded in 2009.
Untapped New York logo

Untapped New York

Online Audio and Video MediaNew York, United States11-50 Employees

Untapped New York is a media and experiences company focused on uncovering the city’s hidden places and lesser-known histories. Its offerings include an online magazine, guided tours, and a membership program that provides behind-the-scenes access to locations featured in its coverage. The business targets curious locals and visitors who seek exclusive access and deeper insight into New York City’s public and lesser-seen spaces, aiming to reveal the city’s secrets through curated experiences and expert storytelling.
Based in Brooklyn, New York, the company positions itself within the online audio and video media space with a specialty in urban exploration and access-based experiences. Founded in 2009, Untapped New York operates through multiple channels—tours, experiences, and memberships—connecting people with people who shape the city and with sites that are typically off limits. A recent collaboration noted in press indicates ongoing partnerships that expand the reach and scope of its guided experiences.” }#endregion? } } }} } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } }}

Section iconCompany Overview

Phone number
NAICS Code
5162
Founded
2009
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    Untapped New York's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Untapped New York's revenue is estimated to be in the range of $25M - $50M

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