Unique Ad Format UpStares Media owns the exclusive patent for adStep graphics which transform staircases into eye level outdoor billboards, offering a distinctive advertising medium that can anchor campaigns across multiple venues and markets.

SMB to Niche Growth With a small team and revenue in the low to mid millions, there is potential to scale through selective campaigns with mid-market brands seeking high-visibility, cost-effective OOH placements in key urban areas.

Cross-Venue Expansion Their ability to deploy on stairways across dozens of markets and hundreds of venues suggests sales opportunities with property managers, mall operators, transit authorities, and venue owners looking to refresh outdoor advertising inventory.

Tech-Enabled Capabilities Leverage their tech stack and digital integrations (PHP, MySQL, embeddable assets) to offer data-driven campaign dashboards, dynamic creative testing, and performance reporting to potential clients seeking measurable ROI.

Competitive Positioning Position as a patented, attention-grabbing OOH solution with proven scalability across venues, targeting marketing agencies and brands in need of standout, memorable branding by leveraging proximity and daily consumer touchpoints.