Growing Market Presence Urban Farmer's recent acquisition of Caulipower positions the company as a dominant player in the better-for-you frozen pizza segment, opening opportunities to expand retail partnerships and private label manufacturing with grocery chains and specialty food retailers.

Product Innovation With an emphasis on gluten-free, plant-based, and vegetable-enriched dough products, there is a strong market demand among health-conscious consumers, which presents sales opportunities for retailers seeking to diversify their healthier frozen food offerings.

Strong Certification Credentials The company's USDA and gluten-free certifications, along with third-party audits, serve as key selling points for health and safety-conscious retailers and foodservice providers looking to meet consumer demand for trusted, quality frozen foods.

Strategic Manufacturing Capacity Operated from a centralized US location with a state-of-the-art gluten-free facility, Urban Farmer offers flexible co-manufacturing and private label solutions, making it an ideal partner for brands and retailers seeking scalable, premium frozen food production.

Market Trends Alignment Urban Farmer's focus on plant-based, gluten-free products aligns closely with current consumer trends toward healthier, sustainable foods, creating opportunities for partnerships with retailers and foodservice operators looking to meet evolving customer preferences.