Existing client base Target expansion by leveraging current relationships with Walmart, CBRE, 24-hour Fitness, Baylor Scott & White, Ben E. Keith, Texas Instruments, and Dell to upsell full LED upgrades, energy audits, and ongoing lighting controls services.

Long lifespan offerings Highlight high-value products with 200,000 hour LEDs and 10-year warranty to position as a cost-saving, maintenance-reducing solution for facility managers seeking durable, low-maintenance lighting upgrades in large spaces.

Energy efficiency focus Emphasize kWh reductions and enhanced light levels for safety and aesthetics as a differentiator in environmental services, targeting sectors with high energy spend like retail, corporate campuses, and healthcare.

Mid-market growth With revenue in the one to ten million range and a lean team, pursue mid-market facilities and multi-site portfolios where a focused, specialized lighting audit and implementation partner can deliver rapid ROIs.

Digital and enablement Use current tech stack and optimized digital presence to accelerate lead capture and qualification; promote utility incentive securitization services to finance projects and appeal to finance-focused procurement teams.