Strategic partnerships Strong collaboration history with Oracle and recent Aptumo partnership indicate a proactive channel strategy. Leverage these relationships to position USP as the go-to integrator for utilities adopting Oracle Energy & Water and Salesforce-based billing solutions, offering implementation, integration, and ongoing support.

Utility domain focus Specialization as a system integrator for utility software suggests a deep understanding of utility operations. Target utility clients seeking to modernize their software stack, improve knowledge transfer to internal teams, and maximize ROI from Oracle, billing, and customer/operational tech platforms.

Executive leadership Recent addition of a Vice President of Sales signals an emphasis on growth and new business development. Engage in targeted outreach around funded utility modernization projects and expand footprint with strategic accounts.

Event momentum Platinum sponsor at Oracle User Group Conference 2025 demonstrates high visibility in the Oracle ecosystem. Use conference participation to generate pipeline, showcase implementation success stories, and connect with potential clients migrating to Oracle Energy & Water.

Financial capacity Revenue in the mid-range tens of millions and a mid-sized employee base indicate capability to handle sizable utility deployments. Pursue larger utility operators and multi-site deployments, offering end-to-end services from implementation to ongoing support.