Market Position Vaughn Realty operates in the residential and commercial real estate sectors within a regional market, with a revenue range of 25 to 50 million dollars, indicating a substantial local presence that can be expanded or leveraged for regional growth strategies.

Growth Opportunities Its involvement in new residential construction and property management services presents opportunities to cross-sell offerings to clients, such as property development partnerships and integrated property management solutions.

Technology Stack Utilizing Microsoft-based technologies like ASP.NET and IIS demonstrates a modern digital infrastructure that can support advanced marketing, customer relationship management, and online property listing enhancements, enhancing sales and customer engagement strategies.

Competitive Landscape Positioned alongside large industry players with extensive employee bases and significant revenues, Vaughn Realty can differentiate by focusing on personalized service and regional expertise to attract clients seeking localized real estate solutions.

Sales Expansion The company's diverse service offerings, combined with a mid-sized team, present opportunities to expand sales efforts through targeted marketing campaigns, strategic partnerships, and digital advertising to attract new buyers and sellers in its markets.