Innovative Product Launches Velcro Companies continuously develops new fastening and electronics management solutions, such as the PRESS-LOK closure system and Cord Keepers, which present opportunities to target industries requiring advanced packaging and cable organization products, including consumer electronics, appliance manufacturers, and packaging firms.

Strategic Industry Partnerships Collaboration with medical device innovators like Elevate Dynamics demonstrates open avenues for supplying adhesive and fastening solutions for healthcare and mobility sectors, enabling sales of specialized medical supports and ergonomic devices.

Health & Wellness Recognition With recent recognition from clients like Cigna for wellness programs, Velcro can leverage its reputation in corporate wellness solutions and workplace safety to expand into employee engagement markets and corporate product customization.

Global Manufacturing Footprint Having multiple manufacturing locations supports rapid scaling and customization, making it easier to serve multinational clients seeking localized supply chains for diverse industries such as packaging, apparel, and electronics.

Digital Engagement & Marketing Active presence on multiple digital channels combined with investment in analytics tools like Power BI suggests opportunities to deepen targeting efforts for B2B marketing, emphasizing sustainability initiatives and innovative product features to attract forward-thinking corporate clients.