Sustainable Product Line Velour Beauty's commitment to sustainability, evident through the launch of the Vegan Luxe Lash collection, presents a lucrative sales opportunity for targeting environmentally-conscious consumers seeking cruelty-free beauty products.
Innovative Product Offering The introduction of Lash & Go, a two-in-one liquid eyeliner and eyelash glue by Velour Beauty, showcases innovation in product design and convenience, positioning the company for increased sales by catering to customers looking for efficient beauty solutions.
New Leadership Acquisition The recent hire of Meena Zurmati as the general manager at Velour Lashes signifies potential strategic shifts within the company, presenting a sales opportunity to leverage new leadership for expanding market reach and driving revenue growth.
Tech-Driven Experience Velour Beauty's utilization of a robust tech stack including Skimlinks, Klaviyo, and PWA enhances customer engagement and user experience, offering a sales advantage through targeted marketing, personalized recommendations, and seamless transactions.
Competitive Positioning With a focus on designing products for all experience levels and eye shapes, Velour Beauty distinguishes itself as an inclusive brand in the personal care product manufacturing industry, creating a unique selling proposition that can be leveraged to attract diverse customer segments and drive sales growth.
Velour Beauty uses 8 technology products and services including Skimlinks, Swiper, Rise.ai, and more. Explore Velour Beauty's tech stack below.
| Velour Beauty Email Formats | Percentage |
| FirstLast@velourlashes.com | 68% |
| First@velourlashes.com | 22% |
| FirstLas@velourlashes.com | 7% |
| FirstL@velourlashes.com | 3% |
| First@velourbeauty.com | 80% |
| Last@velourbeauty.com | 20% |
Personal Care Product ManufacturingOntario, Canada11-50 Employees
At Velour Beauty, we inspire confidence with innovative products that help lash-curious consumers succeed with lashes, no matter their eye shape or size. Our philosophy is simple - everyone can get into lashes. That's why we design our products for all experience levels with ease of use at the core.
Company Overview
Funding & FinancialsVelour Beauty's revenue is in the range of $10M
Funding & FinancialsVelour Beauty's revenue is in the range of $10M
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