Insights

Strong Sustainability Appeal Tarte Cosmetics' focus on high-performance naturals, cruelty-free ingredients, and vegan formulations creates opportunities to target environmentally conscious consumers and partner with retailers and brands emphasizing sustainable practices.

Expanding Product Line Recent launches of innovative products like the Maracuja Cherry Crush Lip Collection and Shape Tape Blur Concealer Stick demonstrate the brand's commitment to product innovation, providing sales opportunities for distribution channels seeking trending and versatile cosmetic solutions.

Strategic Collaborations Partnerships with brands such as Dunkin' and involvement in high-profile events like the SI Swimsuit Runway Show showcase Tarte's active engagement with lifestyle and entertainment sectors, opening avenues for co-branded campaigns and exclusive product collaborations.

Global Presence & E-commerce With in-store presence in over 20 countries and online shipping to over 70 countries, Tarte offers extensive distribution potential for retailers looking to reach international markets with a popular, trend-driven cosmetic line.

Growing Revenue Base Tarte's substantial revenue in the billion-dollar range indicates a healthy market position and potential for upselling or expanding product ranges to existing accounts, as well as attracting new partners interested in a proven, fast-growing beauty brand.

Tarte Cosmetics Tech Stack

Tarte Cosmetics uses 8 technology products and services including TikTok Pixel, Adobe Photoshop, CIM Technologies, and more. Explore Tarte Cosmetics's tech stack below.

  • TikTok Pixel
    Analytics
  • Adobe Photoshop
    Cad & Graphics
  • CIM Technologies
    Cad & Graphics
  • Salesforce Commerce Cloud
    E-commerce
  • Font Awesome
    Font Scripts
  • Impact Radius
    Hosting Panels
  • Listrak
    Marketing Automation
  • Google Tag Manager
    Tag Management

Media & News

Tarte Cosmetics's Email Address Formats

Tarte Cosmetics uses at least 2 format(s):
Tarte Cosmetics Email FormatsExamplePercentage
FirstL@tarte.comJohnD@tarte.com
61%
First@tarte.comJohn@tarte.com
25%
FirstLa@tarte.comJohnDo@tarte.com
5%
Last@tarte.comDoe@tarte.com
4%
FirstLast@tarte.comJohnDoe@tarte.com
3%
FLast@tarte.comJDoe@tarte.com
2%
First@tartecosmetics.comJohn@tartecosmetics.com
69%
First.Last@tartecosmetics.comJohn.Doe@tartecosmetics.com
19%
Last@tartecosmetics.comDoe@tartecosmetics.com
8%
FirstL@tartecosmetics.comJohnD@tartecosmetics.com
4%

Frequently Asked Questions

Where is Tarte Cosmetics's headquarters located?

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Tarte Cosmetics's main headquarters is located at W 36th Street, New York, NY 10018, US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Tarte Cosmetics's phone number?

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You can contact Tarte Cosmetics's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Tarte Cosmetics's official website and social media links?

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Tarte Cosmetics's official website is tartecosmetics.com and has social profiles on LinkedIn.

How much revenue does Tarte Cosmetics generate?

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As of October 2025, Tarte Cosmetics's annual revenue is estimated to be $10M.

What is Tarte Cosmetics's NAICS code?

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Tarte Cosmetics's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does Tarte Cosmetics have currently?

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As of October 2025, Tarte Cosmetics has approximately 1.3K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: N. N.Chief Operating Officer: K. T.Chief Financial Officer: S. G.. Explore Tarte Cosmetics's employee directory with LeadIQ.

What industry does Tarte Cosmetics belong to?

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Tarte Cosmetics operates in the Personal Care Product Manufacturing industry.

What technology does Tarte Cosmetics use?

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Tarte Cosmetics's tech stack includes TikTok PixelAdobe PhotoshopCIM TechnologiesSalesforce Commerce CloudFont AwesomeImpact RadiusListrakGoogle Tag Manager.

What is Tarte Cosmetics's email format?

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Tarte Cosmetics's email format typically follows the pattern of FirstL@tarte.com. Find more Tarte Cosmetics email formats with LeadIQ.

When was Tarte Cosmetics founded?

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Tarte Cosmetics was founded in 2000.
Tarte Cosmetics

Tarte Cosmetics

Personal Care Product ManufacturingUnited States1001-5000 Employees

tarte™ is the pioneer of high-performance naturals™ & one of the fastest growing cosmetic companies in the U.S. Over 20 years ago, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise. tartelettes around the world – including beauty editors, makeup artists, content creators & celebrities alike – obsess over the full assortment of award-winning, highly-pigmented, & longwearing cosmetics. Each item is developed without the icky, bad stuff (like parabens, mineral oil, phthalates, & more) & with the best naturally-derived ingredients Mother Nature has to offer. The brand is 85% vegan (with 100% vegan skincare!) & further extended their philosophy of “good-for-you glamour” by launching sister brands Awake by tarte™ & sugar rush™. tarte™ is committed to sharing its passion for skinvigorating™ ingredients with the world: it has in-store presence in over 20 countries & online at tarte.com, shipping to over 70 countries worldwide! 
 
But tarte™ doesn’t stop there. Giving back has always been a part of the brand’s DNA. In 2017, tarte™ founded heart to tarte™, a 501(c)(3) non-profit organization to help support causes like anti-cyberbullying, environmental conservancy, animal rescue, disaster relief & women’s & children’s health initiatives. tarte also sustainably sources ingredients directly from cooperatives, & in 2019 helped fund the creation of an all-female maracuja cooperative in the Rainforest.

Section iconCompany Overview

Headquarters
W 36th Street, New York, NY 10018, US
Phone number
NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
2000
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    Tarte Cosmetics's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Tarte Cosmetics's revenue is estimated to be in the range of $1B$10B

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