Partnerships Verifone has recently established partnerships with key players in the payment solutions industry, including Logos Payment Solutions, PayPal, PopID, and EFT Corporation. Leveraging these collaborations can unlock new sales opportunities by presenting a comprehensive suite of payment solutions to potential clients.
Innovative Technology With a tech stack that includes Apache Spark, Oracle EPM Cloud, and biometric authentication features in POS devices, Verifone is positioned as a frontrunner in innovative payment technology. Highlighting these cutting-edge technologies to clients can differentiate Verifone and attract businesses looking for advanced payment solutions.
Global Expansion Verifone's partnerships and product launches targeting industries like EV charging stations indicate a strategic focus on global expansion. Using these initiatives as a selling point, sales teams can emphasize Verifone's ability to cater to diverse international markets and provide tailored payment solutions for various sectors.
Brand Recognition The recent rebranding effort of Verifone signifies a shift towards a future-first approach and digital focus. Capitalizing on this rebranding, sales representatives can leverage Verifone's strong brand recognition to instill trust and credibility in potential customers, potentially leading to increased sales opportunities.
Strategic Alliances By integrating with industry giants like PayPal Holdings Inc., Verifone strengthens its position as a trusted payment solutions provider. Sales professionals can capitalize on these strategic alliances to showcase Verifone's reliability and capacity to deliver seamless payment experiences, potentially persuading clients to choose Verifone for their payment infrastructure needs.