Insights

Growing Product Portfolio Versele-Laga has expanded its product offerings to include new snack lines for dogs and cats, as well as launching an extrusion line for plant-based pet foods, indicating ongoing product innovation and diversification opportunities.

Global Market Reach With over 15.5 million animals in more than 85 countries enjoying their products, there is a significant international presence that can be leveraged for expanding distribution channels and regional partnerships.

Acquisition Strategy The recent acquisition of Higgins Premium Pet Foods demonstrates Versele-Laga's focus on integrating premium brands, suggesting potential collaboration opportunities with similar premium segments or supply chain enhancements.

Technological Adoption Utilizing advanced tech stacks including Salesforce, Google Tag Manager, and enterprise platforms signals efficiency in marketing and sales operations, offering avenues for targeted campaigns and CRM optimization.

Financial Growth Potential With revenue ranging up to $50 million and ongoing product launches, there are clear growth opportunities that can be supported through tailored sales approaches to both retail and specialty pet care markets worldwide.

Similar companies to Versele-Laga

Versele-Laga Tech Stack

Versele-Laga uses 8 technology products and services including Open Graph, Salesforce, Font Awesome, and more. Explore Versele-Laga's tech stack below.

  • Open Graph
    Content Management System
  • Salesforce
    Customer Relationship Management
  • Font Awesome
    Font Scripts
  • jQuery Mobile
    Mobile Frameworks
  • .NET
    Programming Languages
  • Java
    Programming Languages
  • Google Tag Manager
    Tag Management
  • Microsoft IIS
    Web Servers

Versele-Laga's Email Address Formats

Versele-Laga uses at least 1 format(s):
Versele-Laga Email FormatsExamplePercentage
First_Last@versele-laga.comJohn_Doe@versele-laga.com
56%
Last.F@versele-laga.comDoe.J@versele-laga.com
18%
FLast@versele-laga.comJDoe@versele-laga.com
13%
Last_First@versele-laga.comDoe_John@versele-laga.com
13%

Frequently Asked Questions

What is Versele-Laga's official website and social media links?

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Versele-Laga's official website is versele-laga.com and has social profiles on LinkedIn.

What is Versele-Laga's NAICS code?

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Versele-Laga's NAICS code is 311 - Food Manufacturing.

How many employees does Versele-Laga have currently?

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As of December 2025, Versele-Laga has approximately 271 employees across 3 continents, including EuropeAsiaNorth America. Key team members include Ceo: F. D.Head Of Finance And Administration: P. F.Financial Controller: A. D.. Explore Versele-Laga's employee directory with LeadIQ.

What industry does Versele-Laga belong to?

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Versele-Laga operates in the Food and Beverage Manufacturing industry.

What technology does Versele-Laga use?

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Versele-Laga's tech stack includes Open GraphSalesforceFont AwesomejQuery Mobile.NETJavaGoogle Tag ManagerMicrosoft IIS.

What is Versele-Laga's email format?

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Versele-Laga's email format typically follows the pattern of First_Last@versele-laga.com. Find more Versele-Laga email formats with LeadIQ.

When was Versele-Laga founded?

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Versele-Laga was founded in 1932.

Versele-Laga

Food and Beverage ManufacturingFlanders, Belgium201-500 Employees

Passionate about pets since 1932.
In just 4 generations, Versele-Laga grew from a small-scale cattle feed company into an international manufacturer of high-quality food and care brand products for pets and performance animals.
Today, we are still a family business but an international manufacturer as well. All in the beating heart of Deinze (Flanders,Belgium). More than 15.5 million animals in more than 85 different countries enjoy our nutrition. Every day. With a wide variety of more than 2000 carefully developed and specialised products, we meet the needs of almost every pet (birds, pigeons, small mammals, dogs, cats, farm animals, etc.)

"At Versele-Laga, we all share the same passion: to nurture the bond between people and pets with the best nutrition and care brand products."

What is our ambition?
Animals are our world. Nurturing the bond between people and pets is what drives us every day. We are proud that every 2 seconds, someone takes care of their pet or performance animal with our quality products.
With our expertise, we guide everyone to the right pet food and care products for all types, breeds and life stages. This is how we want to become your best choice.

Section iconCompany Overview

NAICS Code
311 - Food Manufacturing
Founded
1932
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    Versele-Laga's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Versele-Laga's revenue is estimated to be in the range of $25M$50M

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