Comprehensive Digital Solutions Vici Media specializes in full-service digital advertising technology, offering a multi-platform approach that includes targeted display ads, video advertising, native ads, and social media marketing across platforms like Facebook, Instagram, YouTube, Twitch, LinkedIn, and Amazon. This breadth of expertise presents opportunities to collaborate on integrated campaigns across multiple channels.

Innovative Technology Stack Utilizing advanced tools such as Facebook Ads, Tableau, Datadog, and PostgreSQL demonstrates Vici Media’s commitment to leveraging cutting-edge analytics and ad tech. Partnering to enhance their data-driven campaigns or expanding their AI and geo-targeting capabilities can add competitive advantage.

Recent Growth & Acquisition Activity Vici Media’s recent acquisitions, including Fingertip and Plannthat, along with strategic partnerships like Untitled Group and Vote.org, indicate a focus on expanding service offerings and market reach. Opportunities exist to provide complementary solutions or support their ongoing expansion initiatives.

Revenue & Market Position With estimated revenues between $25 million and $50 million and a workforce of up to 50 employees, Vici Media is positioned as a nimble but growing player in advertising services. Their competitive landscape includes companies like MediaMath and The Trade Desk, suggesting potential for tailored value propositions in programmatic and DSP services.

Targeted Sales Opportunities Vici Media’s focus on innovative, multi-platform digital advertising, combined with their expansion into new service areas and use of data analytics, offers sales prospects in providing advanced ad tech solutions, data management, and integrated platform collaborations aimed at optimizing their campaigns and operational efficiency.