Growth Opportunity High revenue per employee suggests capacity to scale with added sales and project-management resources; explore geographic expansion or design-build partnerships to win more high-margin projects.

Web Modernization Outdated tech stack indicates web modernization and SEO opportunities; offering website redesign, CMS upgrade, and marketing automation to boost inbound leads.

Lead Generation Small team size implies heavy reliance on referrals; propose inbound marketing, portfolio showcases, and CRM integration to increase qualified inquiries.

Strategic Partnerships Opportunity to pursue partnerships with flooring manufacturers, distributors, builders, and architects to secure repeat work and become a preferred installer.

Market Positioning Capitalize on being a boutique, design-focused Minnesota provider to target mid-market residential and commercial projects, differentiating from large retailers and driving value-based pricing.