Expanding Mobile Access Vinovest's recent launch of iOS and Android apps indicates a focus on increasing user engagement through mobile platforms, creating opportunities to offer mobile-centric investment solutions and personalized notifications.

Growth in Digital Trading The introduction of their self-directed trading platform presents potential upsell opportunities for premium features, educational content, or advanced analytics tools to enhance trader experience and retention.

Diverse Asset Expansion The launch of Whiskeyvest alongside existing wine investment services demonstrates a strategy to diversify offerings, which could be leveraged to cross-sell related luxury assets and expand customer portfolios.

Targeted Tiered Plans Vinovest's tiered membership models, including a $10,000 Plus tier and a $50,000 Premium plan, suggest avenues for tailored financial products, exclusive access experiences, or premium consulting services aimed at high-net-worth individuals.

Tech-Driven Marketing The company's diverse tech stack, including social media advertising and customer engagement tools like Attentive and PostHog, positions it well to enhance targeted marketing campaigns and data-driven personalization to increase conversions.