Strategic Partnerships Violet has established partnerships with prominent organizations like Octave, TimelyCare, and Timely Telehealth, showcasing opportunities for cross-selling and leveraging these connections to expand market reach.
Funding Success With recent funding rounds totaling $9.4M, Violet has the financial resources to invest in new solutions and technologies, presenting an opportunity to pitch value-added products or services to support their growth trajectory.
Market Expansion Violet's focus on health equity and inclusive care aligns with market trends and the increasing demand for diversity and inclusion in healthcare. Leveraging this trend, sales professionals can position tailored solutions to meet the evolving needs of clients.
Competitive Positioning By differentiating itself as the first health equity platform, Violet has a unique positioning in the market. Sales teams can capitalize on this unique value proposition to communicate differentiation and appeal to clients seeking innovative healthcare solutions.
Tech-Forward Approach Utilizing a robust tech stack including Twitter Ads, Cloudflare, and Ruby on Rails, Violet demonstrates a commitment to leveraging technology to optimize healthcare delivery. Sales representatives can highlight how their tech solutions complement and enhance Violet's existing infrastructure.