Strategic Partnerships Visit Spokane is a regional non-profit focused on marketing Spokane County as a convention and visitor destination, with ongoing collaborations across City of Spokane, Downtown Spokane Partnership, Greater Spokane Inc, and other chambers. This presents sales opportunities in destination marketing partnerships, co-branded campaigns, and joint tourism initiatives with local economic development and hospitality stakeholders.
Film and Events Recent hires and partnerships indicate a strengthened emphasis on film production and event development, including a new Director of Film & Event Development and collaboration with the City of Spokane. Sales opportunities exist in producing location shoots, event co-sponsorships, and destination services for production companies seeking regional support.
Marketing Tech The tech stack includes Meta Ads Manager, The Trade Desk, Crazy Egg, Hotjar, Adobe Creative Cloud, AWS, Microsoft 365, and monday.com, signaling data-driven marketing and digital collaterals. This enables targeted sponsorships, performance-based campaigns, and streamlined proposal workflows for potential partners and vendors.
Economic Growth With revenue in the mid six figures to low seven figures and a stated mission to drive economic growth through tourism and events, there are opportunities to offer paid partnerships, sponsorship programs, or service bundles (branding, creative, PR) to local businesses and regional partners seeking to ride growth in hospitality and events.
Expansion Signals Recent news highlights collaborations across multiple organizations and a storytelling campaign with local creators, suggesting openness to cooperative marketing, PR ventures, and sponsored content. Sales teams should pursue multi-entity partnerships, cross-promotions, and packaged programs that align with Spokane’s regional brand and film/event initiatives.