Insights

Market Presence & Growth Vitamin World operates a substantial retail network with 58 stores across 18 states and an online platform, generating over fifty million dollars annually. This broad distribution channel offers multiple touchpoints for promotional collaborations, exclusive product launches, and targeted marketing campaigns.

E-Commerce Integration Recent digital infrastructure partnerships demonstrate a focus on seamless online and offline integration, creating an opportunity to expand customer engagement through innovative digital solutions, personalized offers, and enhanced omnichannel experiences.

Product Range & Quality With a catalog of more than 700 high-quality supplements and a stringent Quality Control model, Vitamin World may be open to sourcing premium ingredients, new manufacturing technologies, or exclusive ingredients that align with its emphasis on safety and efficacy.

Financial and Operational Focus Although the company has experienced bankruptcy proceedings, it remains a significant player with a revenue range of 250 to 500 million dollars, indicating resilience and potential for recovery, appealing to vendors offering cost-effective solutions or restructuring support.

Sustainability & Wellness Trends Vitamin World’s commitment to sustainability and community wellness presents an opportunity for brands focused on eco-friendly packaging, sustainable sourcing, and health innovation to partner in promoting products aligned with growing consumer demand for responsible and health-conscious choices.

Vitamin World Tech Stack

Vitamin World uses 8 technology products and services including WordPress, Cloudflare, Element UI, and more. Explore Vitamin World's tech stack below.

  • WordPress
    Content Management System
  • Cloudflare
    Content Management System
  • Element UI
    Javascript Frameworks
  • jQuery UI
    Javascript Libraries
  • Google Tag Manager
    Tag Management
  • YouTube
    Video Players
  • X-Content-Type-Options
    Web & Portal Technology
  • Facebook
    Widgets

Vitamin World's Email Address Formats

Vitamin World uses at least 1 format(s):
Vitamin World Email FormatsExamplePercentage
FLast@vitaminworld.comJDoe@vitaminworld.com
61%
FirstLast@vitaminworld.comJohnDoe@vitaminworld.com
24%
FirstL@vitaminworld.comJohnD@vitaminworld.com
13%
LFirst@vitaminworld.comDJohn@vitaminworld.com
2%

Frequently Asked Questions

Where is Vitamin World's headquarters located?

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Vitamin World's main headquarters is located at 68 South Service Road, Suite 100. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Vitamin World's official website and social media links?

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Vitamin World's official website is vitaminworld.com and has social profiles on LinkedIn.

How much revenue does Vitamin World generate?

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As of December 2025, Vitamin World's annual revenue is estimated to be $500K.

What is Vitamin World's SIC code NAICS code?

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Vitamin World's SIC code is 5499 - Miscellaneous Food Stores NAICS code is 44-45 - Retail Trade.

How many employees does Vitamin World have currently?

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As of December 2025, Vitamin World has approximately 480 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Compliance Officer: D. C.Chief Operating Officer: G. G.Chief Operating Officer: P. L.. Explore Vitamin World's employee directory with LeadIQ.

What industry does Vitamin World belong to?

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Vitamin World operates in the Retail industry.

What technology does Vitamin World use?

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Vitamin World's tech stack includes WordPressCloudflareElement UIjQuery UIGoogle Tag ManagerYouTubeX-Content-Type-OptionsFacebook.

What is Vitamin World's email format?

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Vitamin World's email format typically follows the pattern of FLast@vitaminworld.com. Find more Vitamin World email formats with LeadIQ.

When was Vitamin World founded?

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Vitamin World was founded in 1977.

Vitamin World

RetailNew York, United States201-500 Employees

Hello World, Meet Vitamin World!

Over four decades ago, we opened our doors with the bold dream to change the way America gets nutrition. With every vitamin we make, every supplement we produce, every store we open, every package we ship, we believe that today is going to be better than yesterday.

Today, we’re a national brand with 58 stores in 18 states, including the US Virgin Islands, Guam, and Puerto Rico. Our website at www.vitaminworld.com, combined with our retail operations generates over $50 million in revenue, across a product line of more than 700 separate items. 

The Vitamin World Vision: A Partnership on a Journey to Wellness

We envision a world where people get the nutrition, information, and partnership they need to live their best life ever. No matter where they are on their wellness journey, taking a Vitamin World vitamin or supplement is a powerful, positive step our customers can take that will help them live a more vibrant, healthy and active life. 
We support our customer's desire for a sustainable world, so we strive to make the right choices for our planet, our people, and the communities where we work and live.

We provide the best-made vitamins and supplements — combined with trusted, authoritative advice. Vitamin World follows a Quality Control 5 model to ensure that our products are the highest quality. We thoroughly review Ingredients, Manufacturing, Testing & Safety, Labels and Claims for each product long before they hit the shelf.

Whether you are starting your wellness journey as an athlete in training, a young parent searching for the best nourishment for their family, or a grandparent just wanting to take their grandchild for a walk, the products and advice we offer can help you achieve your goals.

Section iconCompany Overview

Headquarters
68 South Service Road, Suite 100
SIC Code
5499 - Miscellaneous Food Stores
NAICS Code
44-45 - Retail Trade
Founded
1977
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    Vitamin World's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Vitamin World's revenue is estimated to be in the range of $250M$500M

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