VivaKi
Advertising ServicesIllinois, United States201-500 Employees
VivaKi oversees the Data, Technology and Innovation (DTI) function, a centralized global practice within Publicis Media. Its role is to drive transformation across Publicis Media's global agency brands by delivering a scalable, consistent approach to data and technology. DTI is supported by a global platform, technology management and consultancy services, unified workflow solutions, and client solution stacks, along with strategic oversight of key data and technology partnerships. The organization is based in Chicago, Illinois, and is described as a mid-sized firm. Its client base consists of Publicis Media's global agency brands, for whom it provides data and technology transformation capabilities. The unit operates within the advertising services industry as part of Publicis Groupe, with the aim of scaling innovation across its network.