Nonprofit Education VoteSmart is a non-partisan, taxpayer-funded nonprofit focused on voter education with a broad media ecosystem reach through Bing, USA Today, and National Journal. Potential sales angle: offer enhanced education-content platforms, audience monetization, and SBIR-funded analytics services to expand reach and engagement.

Voter Data Access The Voter’s Self-Defense System aggregates biographical data, issue positions, voting records, statements, interest group ratings, and campaign financing. Potential sales: data enrichment, API access for partners, dashboards for media and platforms requiring trustworthy political information.

Tech Stack Utilizes AWS, Google Analytics, Facebook Pixel, iCIMS, AddThis, Python, and various analytics tools. Potential sales: cloud optimization, data analytics modernization, marketing techn stack enhancements, and privacy-compliant tracking solutions for partners.

Funding & Scale Revenue is modest (0–1M) with a small staff (11–50) and broad distribution through major platforms. Potential sales: cost-effective SaaS or services that scale with impact, plus fundraising tech and donor engagement tools tailored for nonprofits.

Trusted Partner Widely used by major outlets and endorsed by prominent leaders, positioning VoteSmart as a credible source. Potential sales: editorial workflow integrations, accreditation/compliance consulting, and partnerships for verified information pipelines.