Insights

Strategic Partnerships Wag! Group Co. operates a diversified pet ecosystem including Wag! on-demand services, Petted insurance comparison, Dog Food Advisor reviews, WoofWoofTV, and maxbone products, indicating strong collaboration opportunities with insurance, pet food, media, and e-commerce partners.

Large Customer Network Access to a nationwide community of over 500,000 pet Caregivers and a broad user base through multiple platforms presents scalable cross-sell and affiliate marketing opportunities, especially in pet wellness, training, and premium products.

Sustainability & Philanthropy Significant social impact through donations to Greater Good Charities GOODS program and over 16 million meals provided to shelter dogs suggests partnerships with nonprofit, cause-driven brands and ESG-aligned marketing initiatives.

Tech-Driven Engagement Established tech stack (Optimizely, Power BI, Docker, Firebase, NetSuite, HubSpot, Marketo) supports data-backed marketing, CRM, and delivery optimization, enabling targeted upsell campaigns and measurable ROI for new services.

Growth & Market Presence Revenue scale ($1B-$10B) and multiple partnerships (iHeartDogs, Greater Good Charities, Petsense) show momentum and potential for expansion into co-branded services, insurance products, and premium pet wellness offerings in retail and media channels.

Similar companies to Wag! Group Co.

Wag! Group Co. Tech Stack

Wag! Group Co. uses 8 technology products and services including Optimizely, Power BI, Docker, and more. Explore Wag! Group Co.'s tech stack below.

Media & News

Wag! Group Co.'s Email Address Formats

Wag! Group Co. uses at least 4 email formats:
Wag! Group Co. Email FormatsExamplePercentage
First.Last@wagwalking.comJohn.Doe@wagwalking.com
81%
Last@wagwalking.comDoe@wagwalking.com
10%
First@wagwalking.comJohn@wagwalking.com
8%
First.L@wagwalking.comJohn.D@wagwalking.com
1%

Frequently Asked Questions

What is Wag! Group Co.'s stock symbol?

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Wag! Group Co. is a publicly traded company; the company's stock symbol is PET.

What is Wag! Group Co.'s official website and social media links?

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Wag! Group Co.'s official website is wagwalking.com and has social profiles on LinkedIn.

How much revenue does Wag! Group Co. generate?

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As of October 2026, Wag! Group Co.'s annual revenue is estimated to be $1B - $10B.

What is Wag! Group Co.'s SIC code and NAICS code?

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Wag! Group Co.'s SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified and NAICS code is 81 - Other Services (except Public Administration).

How many employees does Wag! Group Co. have currently?

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As of October 2026, Wag! Group Co. has approximately 2.4K employees across 6 continents, including North America, Europe and Asia. Key team members include Chief Operating Officer: D. C. A., Head Of Dog Food Advisor: A. D. and Owner: C. S. Explore Wag! Group Co.'s employee directory with LeadIQ.

What industry does Wag! Group Co. belong to?

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Wag! Group Co. operates in the Consumer Services industry.

What technology does Wag! Group Co. use?

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Wag! Group Co.'s tech stack includes Optimizely, Power BI, Docker, Firebase, Sketch, NetSuite, HubSpot and Marketo.

What is Wag! Group Co.'s email format?

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Wag! Group Co.'s email format typically follows the pattern of First.Last@wagwalking.com. Find more Wag! Group Co. email formats with LeadIQ.

How much funding has Wag! Group Co. raised to date?

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As of October 2026, Wag! Group Co. has raised $371M in funding. The last funding round occurred on Jul 18, 2024.
Wag! Group Co. logo

Wag! Group Co.

Consumer ServicesCalifornia, United States1001-5000 Employees

Wag! Group Co. develops Wag!, an on-demand platform that pairs local dog walkers with pet parents seeking convenient care. Based in San Francisco, California, and founded in 2015, Wag! maintains a large network of caregivers who undergo a rigorous screening process and are bonded and insured.

The platform serves dog owners—its primary customers—by offering flexible, reliable dog-walking and related pet-care services across more than 5,300 cities nationwide. Beyond service delivery, Wag! donates proceeds from walks to the Greater Good Charities GOODS program, supporting shelter dogs with meals and other needs, totaling more than 16 million meals to date. In 2025, a partnership with iHeartDogs was announced, reflecting ongoing collaborations within the pet-care ecosystem.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
Stock Symbol
PET
NAICS Code
81 - Other Services (except Public Administration)
Employees
1001-5000

Section iconFunding & Financials

  • $371M

    Wag! Group Co. has raised a total of $371M of funding over 10 rounds. Their latest funding round was raised on Jul 18, 2024 as a Post IPO Equity.

  • $1B - $10B

    Wag! Group Co.'s revenue is estimated to be in the range of $1B - $10B

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