Security Risk Washington Prime Group reported a data breach in December 2025 and previously filed for Chapter 11 in 2021, signaling a need for stronger cybersecurity, data privacy, and vendor risk management across its portfolio. Opportunity: offer security assessments, incident response planning, and managed security services to protect PII and align with compliance requirements.

CRM and Automation The company already uses Salesforce Sales Cloud and OnBase, plus automation skills with PowerShell and VB.NET, indicating readiness for deeper CRM optimization and workflow automation across leasing, asset management and reporting. Opportunity: propose CRM customization, lease lifecycle automation, and data integration with property management systems to improve occupancy and revenue.

Ancillary Revenue Growth Leadership change with Senior Director of Specialty Leasing suggests a push to grow ancillary revenue and tenant experiences. Opportunity: provide tenant mix analytics, event program platforms, pop-up management, and marketing integrations to boost traffic and incremental rent.

Portfolio Optimization Recent asset sales to Hines and Asana, plus 2025 acquisitions and bankruptcy history, indicate ongoing portfolio optimization and capital-recycling needs. Opportunity: offer asset valuation, due diligence, cap table advisory, and portfolio analytics to maximize value and support strategic divestitures.

Tech Modernization Their tech stack includes Excel, OnBase, HPE Aruba, Salesforce, PowerShell, and VB.NET, with signs of reliance on legacy tools. Opportunity: deliver cloud-based workflow automation, data analytics, network modernization, security hardening, and seamless system integrations to improve efficiency and reduce risk.