Growing Small Business Market WaterWare serves a diverse range of small businesses, government agencies, and global companies, indicating a broad market segment that could benefit from advanced hosting, security, and cloud solutions to enhance their online presence and security.
Tech Stack Modernization Utilizing current technologies like Cloudflare CDN, HTTP/3, and MySQL presents opportunities to offer updated infrastructure services, performance optimization, and security enhancements for WaterWare’s clients.
Website and Content Expansion The recent launch of their new website with educational content suggests a focus on digital engagement and lead generation, creating opportunities for marketing automation, content management, and analytics solutions.
Financial Growth Potential With revenue estimates between $1M and $10M and a lean team size, WaterWare appears poised for growth, making them a potential target for scalable cloud services, security upgrades, and enterprise-level IT consulting packages.
Complementary Customer Base Serving clients across various sectors and similar sized competitors like DreamHost and Liquid Web, WaterWare presents opportunities for cross-selling managed hosting, security solutions, and cloud migration services to enhance their service offerings.