Strong Data Capabilities Wayin has demonstrated significant data collection capacity by capturing over 1.2 billion zero-party data records in the past two years, providing potential clients with advanced insights into customer preferences, purchase motivations, and engagement drivers for personalized marketing strategies.

Versatile Experience Platform With over 85 customizable interactive experiences that can be rapidly deployed across multiple digital channels, Wayin offers scalable solutions suitable for diverse marketing campaigns, enabling clients to create engaging, data-rich interactions tailored to their audience segments.

Market Expansion Opportunities Recent partnerships with MVPindex and Globant indicate Wayin’s potential to access large enterprise clients seeking integrated big data management and audience engagement solutions, presenting opportunities for targeted sales efforts within content creation and big data sectors.

Financial Stability and Growth Operating with an estimated revenue between $10 million and $25 million and backed by $15 million in funding, Wayin displays financial robustness that supports potential upselling, new feature adoption, and expansion into additional verticals and markets.

Acquisition Advantage As a subsidiary of Cheetah Digital, Wayin benefits from the backing of a leading cross-channel marketing technology firm, which can facilitate collaborative sales strategies, joint product offerings, and expanded reach into enterprise client bases across various industries.