Insights

Underserved Segment WeRize targets small-city Indian families in over 5000 small towns, representing a vast underserved market with complex high-touch financial needs that traditional fintechs have yet to effectively address, creating significant opportunities for tailored financial products.

High Touch Distribution The company's unique social distribution model leverages 10,000+ financially literate freelancers across more than 2500 cities, which indicates potential for expanding partner networks and increasing product sales through personalized, high-touch engagement.

Scalable Technology With a proprietary tech platform that manages freelancer distribution efficiently and ensures low customer acquisition and operational costs, WeRize is well-positioned to rapidly scale its financial product outreach in small-town markets.

Growing Investor Confidence Recent multi-million dollar funding rounds from reputed investors like Picus Capital, Sony Group, and British International Investment highlight strong investor belief in WeRize’s growth potential, providing opportunities for collaborative sales and strategic partnerships.

Complete Financial Portfolio Offering a wide array of tailored mortgages, unsecured credit, insurance, and savings products, WeRize presents a comprehensive solution suite that can be marketed to different segments within small-town families, increasing cross-selling opportunities.

WeRize Tech Stack

WeRize uses 8 technology products and services including Google Ads, Site Kit, WordPress, and more. Explore WeRize's tech stack below.

  • Google Ads
    Advertising
  • Site Kit
    Analytics
  • WordPress
    Content Management System
  • Swiper
    Javascript Libraries
  • MoEngage
    Marketing Automation
  • JavaScript
    Programming Languages
  • Materialize CSS
    UI Frameworks
  • jQuery Waypoints
    Web Tools And Plugins

Media & News

WeRize's Email Address Formats

WeRize uses at least 2 format(s):
WeRize Email FormatsExamplePercentage
First.Last@moneyonclick.comJohn.Doe@moneyonclick.com
84%
First@moneyonclick.comJohn@moneyonclick.com
12%
L.First@moneyonclick.comD.John@moneyonclick.com
2%
First.Middle@moneyonclick.comJohn.Michael@moneyonclick.com
2%
First.Last@werize.comJohn.Doe@werize.com
80%
Last.First@werize.comDoe.John@werize.com
10%
First@werize.comJohn@werize.com
10%

Frequently Asked Questions

Where is WeRize's headquarters located?

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WeRize's main headquarters is located at Koramangala, Bengaluru, Karnataka 560095, IN. The company has employees across 2 continents, including AsiaEurope.

What is WeRize's official website and social media links?

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WeRize's official website is werize.com and has social profiles on LinkedInCrunchbase.

What is WeRize's NAICS code?

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WeRize's NAICS code is 52 - Finance and Insurance.

How many employees does WeRize have currently?

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As of October 2025, WeRize has approximately 657 employees across 2 continents, including AsiaEurope. Key team members include Chief Product And Technology Officer: A. V. S.Chief Collection Officer: S. J.Chief Product Manager: S. J.. Explore WeRize's employee directory with LeadIQ.

What industry does WeRize belong to?

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WeRize operates in the Financial Services industry.

What technology does WeRize use?

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WeRize's tech stack includes Google AdsSite KitWordPressSwiperMoEngageJavaScriptMaterialize CSSjQuery Waypoints.

What is WeRize's email format?

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WeRize's email format typically follows the pattern of First.Last@moneyonclick.com. Find more WeRize email formats with LeadIQ.

How much funding has WeRize raised to date?

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As of October 2025, WeRize has raised $16M in funding. The last funding round occurred on Jun 17, 2022 for $16M.

When was WeRize founded?

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WeRize was founded in 2019.

WeRize

Financial ServicesIndia501-1000 Employees

WeRize is a profitable growth stage fintech. At WeRize, we are creating a new category in Indian financial services space. We are building India’s first socially distributed full stack fintech platform for emerging middle-class families in 5000+ small cities. The financial needs of small-city India have been largely underserved since traditional players and fintechs are unable to properly serve this segment

* We have raised $25.75Mn equity ($115.5 Mn valuation) from British International Investment (UK's sovereign impact fund formally known as CDC), Sony Japan, 3one4 Capital, Picus and others

* WeRize is a full-stack provider, both manufacturing and distributing a wide portfolio of customized mortgages, unsecured credit, insurance, and savings products for 300Mn individuals spread across the 5000+ small cities 

* Families in small cities require high touch sales/after-sales service which can only be profitably provided using a social distribution model. The entire fintech ecosystem is geared towards building DIY apps that help customers choose the right financial products for themselves. However, this approach doesn’t work for small-city families as they need high touch sales and after sales. Additionally, due to lower ticket-size/conversions vs tier-1 city customers, digital unit economics dont work, leading to fintechs staying away from this superb segment

*Using the “Social Shopify of Finance” platform, WeRize has enabled 10K+ financially literate freelancers in 2500+ cities to sell its financial products in their social circle. This solves trust issue as well as provides high-touch service

* Werize is the only Indian fintech platform/financial services player that has been able to distribute financial services through freelancers without any of its own FOS/local branches. Our freelancers in 2500+ cities are managed only through Werize proprietary tech platform. This enables superb scalability and low CAC/ops cost=> highly profitable business model.

Section iconCompany Overview

Headquarters
Koramangala, Bengaluru, Karnataka 560095, IN
Website
werize.com
NAICS Code
52 - Finance and Insurance
Founded
2019
Employees
501-1000

Section iconFunding & Financials

  • $16M

    WeRize has raised a total of $16M of funding over 3 rounds. Their latest funding round was raised on Jun 17, 2022 in the amount of $16M.

  • $25M$50M

    WeRize's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $16M

    WeRize has raised a total of $16M of funding over 3 rounds. Their latest funding round was raised on Jun 17, 2022 in the amount of $16M.

  • $25M$50M

    WeRize's revenue is estimated to be in the range of $25M$50M

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