Insights

Strong Market Presence Wesfarmers OneDigital plays a central role in Australia's retail landscape through its digital innovation, offering significant opportunities for technology vendors and solution providers to enhance retail customer engagement and loyalty programs.

Strategic Loyalty Partnerships Recent collaboration with Flybuys demonstrates the company's focus on expanding customer loyalty initiatives, opening avenues for companies that offer loyalty management, data analytics, and personalized marketing solutions.

Digital Transformation Focus With a commitment to integrating digital and data-driven experiences, Wesfarmers OneDigital represents a prime opportunity for enterprise software providers and data analytics firms aiming to support large-scale retail digitalization efforts.

Technology Integration Utilizing advanced tech stacks like Amplitude, Power BI, Tableau, and SAP, the company is receptive to vendors offering integration services, analytics tools, and scalable software solutions to optimize their digital infrastructure.

Growth Potential With revenue estimates between 10 million and 25 million dollars and a large retail footprint, Wesfarmers OneDigital offers a sizeable target for expansion, particularly in areas of customer insights, digital marketing, and personalized shopping experiences.

Similar companies to Wesfarmers OneDigital

Wesfarmers OneDigital Tech Stack

Wesfarmers OneDigital uses 8 technology products and services including Amplitude, Power BI, Tableau, and more. Explore Wesfarmers OneDigital's tech stack below.

Amplitude
Analytics
Power BI
Business Intelligence
Tableau
Business Intelligence
SAP
Customer Relationship Management
Braze
Marketing Automation
PayPal
Payment Processing
Scala
Programming Languages
Java
Programming Languages

Media & News

OnePass partners with Flybuys.
OnePass is joining forces with Flybuys, one of Australia's most popular loyalty programs, to offer OnePass members more savings and added points for consumers with a linked Flybuys account.
Sep 10, 2023 | www.channelnews.com.au

Wesfarmers OneDigital's Email Address Formats

Wesfarmers OneDigital uses at least 2 format(s):

Wesfarmers OneDigital Email Formats	Example	Percentage
FLast@wesfarmers.com.au	JDoe@wesfarmers.com.au	67%
First.Last@wesfarmers.com.au	John.Doe@wesfarmers.com.au	27%
FirstL@wesfarmers.com.au	JohnD@wesfarmers.com.au	3%
FirstLast@wesfarmers.com.au	JohnDoe@wesfarmers.com.au	2%
First.Middle@wesfarmers.com.au	John.Michael@wesfarmers.com.au	1%

Frequently Asked Questions

Where is Wesfarmers OneDigital's headquarters located?

Wesfarmers OneDigital's main headquarters is located at 699 Collins Street Docklands, Victoria 3008 Australia. The company has employees across 2 continents, including OceaniaNorth America.

What is Wesfarmers OneDigital's official website and social media links?

Wesfarmers OneDigital's official website is onepass.com.au and has social profiles on LinkedIn.

What is Wesfarmers OneDigital's NAICS code?

Wesfarmers OneDigital's NAICS code is 5112 - Software Publishers.

How many employees does Wesfarmers OneDigital have currently?

As of February 2026, Wesfarmers OneDigital has approximately 136 employees across 2 continents, including OceaniaNorth America. Key team members include Chief Product & Technology Officer: A. K.Chief Commercial And Strategy Officer: A. S.Chief Data Officer: B. A.. Explore Wesfarmers OneDigital's employee directory with LeadIQ.

What industry does Wesfarmers OneDigital belong to?

Wesfarmers OneDigital operates in the Software Development industry.

What technology does Wesfarmers OneDigital use?

Wesfarmers OneDigital's tech stack includes AmplitudePower BITableauSAPBrazePayPalScalaJava.

What is Wesfarmers OneDigital's email format?

Wesfarmers OneDigital's email format typically follows the pattern of FLast@wesfarmers.com.au. Find more Wesfarmers OneDigital email formats with LeadIQ.

Wesfarmers OneDigital

Q: What is Wesfarmers OneDigital's official website and social media links?

Wesfarmers OneDigital's official website is onepass.com.au. Wesfarmers OneDigital has social profiles on LinkedIn.

Q: How many employees does Wesfarmers OneDigital have currently?

Wesfarmers OneDigital has approximately 136 employees.

Q: What technology does Wesfarmers OneDigital use?

Wesfarmers OneDigital's tech stack includes reCAPTCHA, X-XSS-Protection, YouTube, Bootstrap, Amazon Web Services.

Software DevelopmentVictoria, Australia51-200 Employees

Wesfarmers OneDigital is the digital driver of some of the largest instore and online networks in Australia - Wesfarmers. The Wesfarmers family has a solid presence within Australia wherever you look. Wherever you go.
We’re well on our way towards bringing the best of digital and data possibilities together to create more personalised shopping experiences for customers across our retail brands. 

We’re continuing to bring the best talent and skills under one roof, working together and across disciplines to build amazing experiences for our customers and our team. 

We continuously feed off each other’s insights, talents and capabilities, because we are a business that thrives on open collaboration and a shared vision of positive, fun and rewarding experiences.