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Insights

Regional lubricant reach WMI serves seven states in the Gulf and Southwest region, presenting a strong cross-state opportunity to consolidate lubricant procurement for multi-site clients and expand fleet-based sales across Texas, Oklahoma, New Mexico, Colorado, Kansas, Arkansas, and Louisiana.

Top brand partnerships With contracts to distribute major brands (Chevron, Shell, CITGO, Phillips 66, Pennzoil, Castrol, Conoco, Valvoline, Quaker State, Luber-finer) alongside own Preferred Choice and Value Choice lines, there is an opportunity to upsell premium and value-priced lubricant packages to diverse customer segments.

Fleet and on-site delivery Owned delivery fleet enables free delivery and bulk pricing via site storage tanks and Pumps, suggesting a sales angle around just-in-time lubricant replenishment, bulk purchases, and depot-level service agreements for continuous supply.

Industry diversification Serving Automotive, Agriculture, Construction, Industrial, Oil & Gas, Manufacturing, Natural Gas, Wind Power, and Metal Working Fluids creates cross-industry upsell potential, including bundling automotive fluids, hydraulic fluids, coolants, DEF, and accessories for multi-vertical clients.

Sustainability and efficiency The breadth of products including diesel exhaust fluids and a strong emphasis on bulk and packaged solutions positions WMI to target customers seeking efficiency, reduced downtime, and compliance with emission-related fluid needs, opening conversations around lifecycle management programs.

Similar companies to Western Marketing, Inc. - a RelaDyne Company

Western Marketing, Inc. - a RelaDyne Company Tech Stack

Western Marketing, Inc. - a RelaDyne Company uses 8 technology products and services including Concrete CMS, Microsoft 365, jQuery, and more. Explore Western Marketing, Inc. - a RelaDyne Company's tech stack below.

  • Concrete CMS
    Content Management System
  • jQuery
    Javascript Libraries
  • SWFObject
    Miscellaneous
  • PHP
    Programming Languages
  • Google Analytics
    Web Analytics
  • GoDaddy
    Web Hosting
  • AddThis
    Widgets

Western Marketing, Inc. - a RelaDyne Company's Email Address Formats

Western Marketing, Inc. - a RelaDyne Company uses at least 4 email formats:
Western Marketing, Inc. - a RelaDyne Company Email FormatsExamplePercentage
FirstLast@westmktg.comJohnDoe@westmktg.com
47%
First@westmktg.comJohn@westmktg.com
35%
Last@westmktg.comDoe@westmktg.com
11%
FLast@westmktg.comJDoe@westmktg.com
7%

Frequently Asked Questions

What is Western Marketing, Inc. - a RelaDyne Company's phone number?

Minus sign iconPlus sign icon You can contact Western Marketing, Inc. - a RelaDyne Company's main corporate office by phone at
+1-325-692-****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Western Marketing, Inc. - a RelaDyne Company's official website and social media links?

Minus sign iconPlus sign iconWestern Marketing, Inc. - a RelaDyne Company's official website is westmktg.com and has social profiles on LinkedIn.

How much revenue does Western Marketing, Inc. - a RelaDyne Company generate?

Minus sign iconPlus sign icon As of July 2026, Western Marketing, Inc. - a RelaDyne Company's annual revenue is estimated to be $100M - $250M.

What is Western Marketing, Inc. - a RelaDyne Company's NAICS code?

Minus sign iconPlus sign iconWestern Marketing, Inc. - a RelaDyne Company's NAICS code is 42 - Wholesale Trade.

How many employees does Western Marketing, Inc. - a RelaDyne Company have currently?

Minus sign iconPlus sign iconAs of July 2026, Western Marketing, Inc. - a RelaDyne Company has approximately 90 employees across 3 continents, including North America, Asia and Europe. Key team members include Owner: J. L., Marketing Director: D. W. and Information Technology Director: T. G. Explore Western Marketing, Inc. - a RelaDyne Company's employee directory with LeadIQ.

What industry does Western Marketing, Inc. - a RelaDyne Company belong to?

Minus sign iconPlus sign iconWestern Marketing, Inc. - a RelaDyne Company operates in the Wholesale industry.

What technology does Western Marketing, Inc. - a RelaDyne Company use?

Minus sign iconPlus sign iconWestern Marketing, Inc. - a RelaDyne Company's tech stack includes Concrete CMS, Microsoft 365, jQuery, SWFObject, PHP, Google Analytics, GoDaddy and AddThis.

What is Western Marketing, Inc. - a RelaDyne Company's email format?

Minus sign iconPlus sign iconWestern Marketing, Inc. - a RelaDyne Company's email format typically follows the pattern of FirstLast@westmktg.com. Find more Western Marketing, Inc. - a RelaDyne Company email formats with LeadIQ.

When was Western Marketing, Inc. - a RelaDyne Company founded?

Minus sign iconPlus sign iconWestern Marketing, Inc. - a RelaDyne Company was founded in 1950.
Western Marketing, Inc. - a RelaDyne Company logo

Western Marketing, Inc. - a RelaDyne Company

WholesaleTexas, United States51-200 Employees

Western Marketing, Inc., a RelaDyne company based in Tye, Texas, is a wholesale distributor of petroleum products with a 63-year history. It operates as a regional supplier of bulk and packaged lubricants, antifreeze, coolants, diesel exhaust fluids and hydraulic fluids for customers using internal combustion engines. The company serves seven states across the southern plains and western regions, including large portions of Texas, and also covers Oklahoma, New Mexico, Colorado, Kansas, Arkansas and Louisiana. Western Marketing maintains contracts to supply top-brand products from major manufacturers such as Chevron, Shell, CITGO, Phillips 66, Pennzoil, Castrol, Conoco, Valvoline, Quaker State and Luber-finer, as well as its own Preferred Choice and Value Choice lines. It offers free delivery via its own fleet of box vans, bobtails and tankers, with on-site bulk storage tanks and pumps to support bulk pricing. The company markets automotive and engine accessories, packaged oil, filters, brake fluid and cleaners, wiper blades and glass cleaner, and services industries including Automotive & Transportation, Agriculture, Construction, Industrial, Oil & Gas, Manufacturing, Natural Gas Compression, Wind Power Generation and Metal Working Fluids.

Section iconCompany Overview

Phone number
+1-325-692-****
Website
westmktg.com
NAICS Code
42 - Wholesale Trade
Founded
1950
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    Western Marketing, Inc. - a RelaDyne Company's revenue is estimated to be in the range of $100M - $250M

Company Leadership

  • Owner at Western Marketing, Inc. - a RelaDyne Company
    J. L.
    Owner
    Mobile Phone
  • Marketing Director at Western Marketing, Inc. - a RelaDyne Company
    D. W.
    Marketing Director
    Mobile Phone
  • Information Technology Director at Western Marketing, Inc. - a RelaDyne Company
    T. G.
    Information Technology Director
    Mobile Phone
  • Office And Sales Manager at Western Marketing, Inc. - a RelaDyne Company
    C. P.
    Office And Sales Manager
    Mobile Phone
  • Assistant Manager at Western Marketing, Inc. - a RelaDyne Company
    K. W.
    Assistant Manager
    Mobile Phone

Employee Directory

  • Accountant at Western Marketing, Inc. - a RelaDyne Company
    D. L.
    Accountant
    Mobile Phone
  • Warehouse Staff at Western Marketing, Inc. - a RelaDyne Company
    J. G.
    Warehouse Staff
    Mobile Phone
  • Customer Service Representative at Western Marketing, Inc. - a RelaDyne Company
    A. W.
    Customer Service Representative
    Mobile Phone
  • Service Tech at Western Marketing, Inc. - a RelaDyne Company
    A. T.
    Service Tech
    Mobile Phone
  • Buyer 1 at Western Marketing, Inc. - a RelaDyne Company
    A. B.
    Buyer 1
    Mobile Phone

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