Expanding Branch Network Westside State Bank has been expanding its branch network, with a new Nebraska location set to open soon in Bellevue. This expansion presents a sales opportunity to attract new customers in the Nebraska area and increase market share.

Tech-Enabled Payment Services The launch of the FedNow Service for instant payments through SHAZAM showcases Westside State Bank's focus on technology. Sales teams can leverage this tech-enabled offering to attract businesses seeking efficient payment solutions.

Community-Based Banking Approach Maintaining the charm of a community bank while offering the conveniences of a big bank positions Westside State Bank uniquely. Sales representatives can emphasize personalized service and local decision-making to appeal to customers looking for a personalized banking experience.

Competitive Analysis Insights Understanding the key competitors in the banking industry, such as Cornerstone Bank and INTRUST Bank, can provide valuable insights for sales strategy. By analyzing competitors' strengths and weaknesses, sales teams can differentiate Westside State Bank's offerings effectively.

Website Technology Integration With a tech stack including Facebook Pixel, jQuery, and Cloudflare Bot Management, Westside State Bank demonstrates a commitment to digital innovation. Sales professionals can highlight the bank's advanced website technology to resonate with tech-savvy customers seeking modern banking solutions.